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A presentation to the Topeka Rotary Club on social media.

A presentation to the Topeka Rotary Club on social media.

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Transcript

  • 1. Social Networking, Twittering, Facebook & Rotary
    Greg Hill
    Greg Hill
    October 1, 2009
  • 2. Goals
    • Show you how social media can be used
    • 3. Facebook & Twitter
    • 4. Historical significance
  • Basic Communications
    One to One
  • 5. Mass Communications
    One to Many
  • 6. Social Communications
    Many to Many
  • 7. Facebook
  • 8. Facebook
    Facebook is a global social networking website
    Users can add friends and send them messages, and update their personal profiles to notify friends about themselves.
    Additionally, users can join networks organized by city, workplace, school, and region.
    Source: Wikipedia
  • 9. Facebook
  • 10. Uses of Facebook
    Sharing information with friends/networks
    Articles from other websites
    Video (even television shows)
    Photos (family, events, products)
    Comment on other content
    Creating and Sharing User Generated Content
    Share your own art work, photos, writings
    Create and share your own video content
    Connect with other organizations /businesses / causes
    Share Knowledge
  • 11. Twitter
  • 12. Twitter
    Twitter is a free social networking and micro-blogging service that enables its users to send and read messages known as tweets.
    Tweets are text-based posts of up to 140 characters displayed on the author's profile page and delivered to the author's subscribers who are known as followers.
    Senders can restrict delivery to those in their circle of friends or, by default, allow open access.
    Users can send and receive tweets via the Twitter website, Short Message Service (SMS) or external applications.
    Source: Wikipedia
  • 13. Twitter
  • 14. Uses of Twitter
    Sharing information with friends/networks
    Links to other websites
    Your own observations/opinions
    Comment on other content
    Sharing Links to User Generated Content
    Listen and learn from other organizations /businesses / causes
    Share Knowledge
  • 15. Rotary
  • 16. Rotary
    Rotary international is reaching out to its members and the public through many different social media streams, including Facebook, Twitter and YouTube.
  • 17. The Rotary Club of Topeka
    Our club is one of the few clubs in the world which provides its members livevideo of its meetings.
    Our newsletter is published online in a very interactive and visually familiar format.
    We are connected through Facebook and Twitter with other Rotary clubs across the country
  • 18. How you can follow
    Visit the Rotary website www.downtowntopekarotary.org to watch our meetings.
    Links to our Facebook and Twitter pages are there so you can follow us.
    Read and share the Rotopeka with friends of yours who you think would benefit from Rotary, whether they are a member or not.
  • 19. Uses of Social Media
    • How would this presentation be shared in a one-to-one communication model?
    • 20. How would this presentation be shared in a one-to-many communication model?
  • How is this presentation being shared in a many-to-many communication model?
    • Streamed live through the World Wide Web.
    • 21. Comments about this presentation are being Tweeted
    • 22. HD Camera in back of the room is recording this and it will be uploaded to YouTube & Facebook
  • How is this presentation being shared in a many-to-many communication model?
    • This PowerPoint has already been uploaded to the web for those watching online.
    • 23. The photographs being taken will be uploaded and shared.
  • How is this presentation being shared in a many-to-many communication model?
    • This video will serve as my blog post for CJOnline.
    • 24. The Rotopeka will be shared and possibly read by more than1000 people.
  • How is this presentation being shared in a many-to-many communication model?
    • Possible that this presentation might be viewed by thousands of people through many different formats.
    • 25. Those of you on Facebook & Twitter can share this with your network.
  • Conclusion
    • I’ve showed you how social media is used and its power
    • 26. I’ve touched on Facebook & Twitter
    • 27. I’ve explained the historical significance of social networking
  • We all have the power of social networking available us
    and in my opinion, we are on the verge of creating the
    most intelligent and creative society in the history of the
    world, where the have’s and the have not’s is not a
    function of wealth, but rather a function of connectivity.
    Greg Hill
  • 28. The End