1. Fence Professionals go after people who want to "buy immediately" with no real follow up marketing system
2. Fence Professionals don't have any online scheduling software for "free estimates"
2. 1
They go after people who want to
“buy immediately” with no real follow up
marketing system
3. Being a professional fence maker is a rough market: there are so many competitors that it can be hard to stay
afloat. In fact, there are two big mistakes that fence professionals make all the time. These two mistakes can
really hold your business back and can leave you staring at an ever growing red line at the end of every month.
The first problem that you may run into is the lack of a real follow up marketing system. Often, you'll get a call from
a client that needs a fence "right away." Naturally, you go out there, inspect the property, talk about the materials
they want to use, and try to figure out a quote.
Now, think about what you do next. Do you utilize a focused and effective follow up system or do you forget to call
them for weeks or follow up only one time? If you answered the first, you're ahead of the pack. A good marketing
system will go into place automatically: you or your employees will send a quote immediately and call the clients
several times to discuss building, the advantages of using your company, or even haggle on pricing.
4. 2
They don’t have any online scheduling
software for “free estimates”
5. The next big problem you may run into is a lack of a free online scheduling program. This is absolutely essential to
a successful fence building company. Think about the advantages for a few moments. Online scheduling software
gives your clients access to instant estimates. It also lets them set up appointments directly, without having to play
phone or e-mail tag with you. Best of all, it lets them set up appointments when you're not in the office. Missing a
single phone call can lead to a missed sales opportunity.
That's why you should hire a professional fence company consultant. They can get out of the rut caused by these
problems and on your way to true success and financial freedom.