Drop In Media Mobile Applications Platform Tony Rose [email_address] Jeff Birkner [email_address]

Company Overview Drop In Media is a Mobile Marketing Platform company Carrier Certified Platform: Verizon, Cingular (Blue and Orange), T-mobile, Sprint-Nextel, Boost, US Cellular, Alltel, and Dobson Application Modules: Scheduled daily message, Jokes, Trivia, Quiz, Vote, Games, weather and more Real Time Reporting Integrated branding and customer care Location: San Francisco Bay Area Established: May 2004 Market: Global

Drop In Media is a Mobile Marketing Platform company

Carrier Certified Platform: Verizon, Cingular (Blue and Orange), T-mobile, Sprint-Nextel, Boost, US Cellular, Alltel, and Dobson

Application Modules: Scheduled daily message, Jokes, Trivia, Quiz, Vote, Games, weather and more

Real Time Reporting

Integrated branding and customer care

Location: San Francisco Bay Area

Established: May 2004

Market: Global

Clients & Products

Important Facts Carrier certified white label modules All campaigns initiated by webpage or phone Double opt-in for validations All campaigns on-demand or daily, per user-defined schedule Aggregator Agnostic (mBlox, Mobile365, Simplewire etc) Can use existing (ours) or new (yours) short code Fully branded experience, including e-mail based customer care

Carrier certified white label modules

All campaigns initiated by webpage or phone

Double opt-in for validations

All campaigns on-demand or daily, per user-defined schedule

Aggregator Agnostic (mBlox, Mobile365, Simplewire etc)

Can use existing (ours) or new (yours) short code

Fully branded experience, including e-mail based customer care

SMS Platform Architecture White Label Application Modules Trivia Quiz Chat Hangman Weather Reports Message of the day Real Time Reporting Configurable PSMS Billing

White Label Application Modules

Trivia

Quiz

Chat

Hangman

Weather Reports

Message of the day

Real Time Reporting

Configurable PSMS Billing

Case Study: Summer Music Conference Opt-In List For 3 months 35% of conference goers registered M-coupons for local clubs had 40% redemption rate Try a demo, Send to 81595: URB for vote DJ for quiz OM for trivia CALL to get a phone call

Opt-In List For 3 months

35% of conference goers registered

M-coupons for local clubs had 40% redemption rate

Try a demo, Send to 81595:

URB for vote

DJ for quiz

OM for trivia

CALL to get a phone call

Case Study Daily Alerts Tough Coach: 15 minute workout sent to you every morning, 3 messages sent in 5 minute intervals Text WORKOUT to 81595 to sign up for the morning workout Daily Surf Report at Chargehard.com Daily Bible Verse at bibleonthego.com

Tough Coach: 15 minute workout sent to you every morning, 3 messages sent in 5 minute intervals

Text WORKOUT to 81595 to sign up for the morning workout

Daily Surf Report at Chargehard.com

Daily Bible Verse at bibleonthego.com

Social Interaction Party Games Battle of the sexes Trivia Use 2 cell phones to compete men against women in a trivia game battle of the sexes Text BOY if you’re a boy, or GIRL if you’re a girl to 81595 to play Speed Anagrams Play with one cell phone and a group of friends to solve the anagram before the next one arrives Text WORD to 81595 to play a round More examples at http://www.textnplay.com

Battle of the sexes Trivia

Use 2 cell phones to compete men against women in a trivia game battle of the sexes

Text BOY if you’re a boy, or GIRL if you’re a girl to 81595 to play

Speed Anagrams

Play with one cell phone and a group of friends to solve the anagram before the next one arrives

Text WORD to 81595 to play a round

More examples at http://www.textnplay.com

Theatre Locator

Trivia Contest

Online Mgmt Tools

Online Mgmt Tools

Online Mgmt Tools

Online Mgmt Tools

Business Model / Pricing Campaign pricing One-time account setup fee.............$1500/country Each new campaign set up…………$250 Maintenance per campaign…………$250 Min. monthly maintenance fee......….$250/mo MT/MO txt msgs…............................$0.07/ea Hosted Platform Pricing Dedicated Short Codes Dedicated Hardware Client branded interface Unlimited use $4000 / month

Campaign pricing

One-time account setup fee.............$1500/country

Each new campaign set up…………$250

Maintenance per campaign…………$250

Min. monthly maintenance fee......….$250/mo

MT/MO txt msgs…............................$0.07/ea

Hosted Platform Pricing

Dedicated Short Codes

Dedicated Hardware

Client branded interface

Unlimited use

$4000 / month

Thank you Tony Rose [email_address] Jeff Birkner [email_address]