6 Steps to LinkedIn Success Presentation

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6 Steps to LinkedIn Success Presentation

  1. 1. Success6 Steps to
  2. 2. About UsMasters Degree in Internet MarketingDigital Marketing ConsultantInstructor at UNFSpecialize in: SEO Digital Marketing Strategy Social Media Training Digital Media Buying
  3. 3. About UsBachelors of Science in Advertising, UFSocial Media Marketing ConsultantSpecialize in: Social Media Training Social Media Marketing Management Modern Marketing Strategies Strategic Planning
  4. 4. Success6 Steps to
  5. 5. By the Numbers 70of the Fortune 100 use
  6. 6. By the Numbers
  7. 7. Q. Who is Using LinkedIn?By the Numbers A. Your Customers & Your Competition.
  8. 8. 6Content steps Build 100% Profile Connect with Important Contacts Distribute Thought Leading Information Lead Groups and Discussions Leverage Your Network Get Results
  9. 9. Build 100% ProfileBuild100%Profile
  10. 10. SPY profileson other
  11. 11. Spy on other Profiles
  12. 12. Your BioWrite your bioConversationally
  13. 13. ““Your BioThisisNOT Your Resume
  14. 14. RecommendingAskfor&MakeRecommendations
  15. 15. RecommendingOnlywaytoget100%
  16. 16. GroupsJoinGroups
  17. 17. GroupsBroadenyour network
  18. 18. ConnectConnectwithImportant contacts
  19. 19. 500+ Goal. 500+contacts
  20. 20. Your GroupsuseyourGroups toconnect
  21. 21. saYour Invitation ma ke n. It o: atio d t invit pare y our com lize ssion n. edI ona pre ink nL ers im ko wor P er al n et ett ion fess b ro myp u to yo d t o ad like I’d e Guy is on - Th
  22. 22. DistributeDistributeinformation
  23. 23. Thought Leadership Exemplify thought leadership
  24. 24. Thought Leadership Mark Weyers Bethe source
  25. 25. Share like Share Comment Otherusers information
  26. 26. Comment/Like/ShareJust the push BUTTON
  27. 27. SalesSELL sparingly
  28. 28. Sell Sparingly Hey buy my stuff, it’s totally great and now it’s 50% off! Here’s a link that doesn’t work!! www.buystufffocheap.net Did you know that the competition has messed up every order this week. Not us! and for a limited time you can get FREE SHIPPING. Click on this unfunctional link: www.buystufffocheap.net Have you read the Blog post about our new catalog? You shouldn’t miss this great deal on all of our items on stock!! This misspelled link will take you there CLICK IT!: www.buystufffocheap.netSPAM (Don’t Do It)
  29. 29. CalendarBuildanEditorialCalendar
  30. 30. LeadLead &groups discussions
  31. 31. Ask QuestionsASKanswer
  32. 32. Land inAsk Questions theinbox
  33. 33. Poll &distribute take Polls
  34. 34. Take & Distribute Polls POLL them
  35. 35. Take & Distribute Polls andGET results
  36. 36. Leverageleverageyournetwork
  37. 37. Leverage your Network LISTEN
  38. 38. Leverage your Network POUNCE
  39. 39. Leverage your Network Get introduced
  40. 40. Leverage your Network Somany options
  41. 41. Leverage your Network InMail100% Open RateLow CostOnly Pay for Opened InMail’s30% More Effective Communication
  42. 42. Get ResultsGETresults
  43. 43. Measure your Performance
  44. 44. Measure your Performance Octob er How m any co mment s2 How m any co 2 nnect ions How m 17 any pr ofile v iews 12 Novem How m ber any co mment s1 How m 9 -3 any co nnect ions How m 20 + any pr ofile v 3 iews 22 + 10Increasebrand awareness
  45. 45. The ScoreHow Didyouscore?
  46. 46. Score Final Score 12
  47. 47. Additional Opportunities Utilize Apps. Market With Ads Are You Prepared? Get the right covererage for your Commercial Property from Mark Weyers. >>Learn More
  48. 48. Questions Questions thank you

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