Leveraging Social Media for Learning and Development

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Global Knowledge Webinar from May 29, 2012. How to use Social Media to support formal and informal learning initiatives. Features Tom Gram from Global Knowledge and Dan Pontefract from Telus.

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Leveraging Social Media for Learning and Development

  1. 1. Leveraging Social Media forLearning and Development Webinar May 29, 2012 Tom Gram Dan PontefractGlobal Knowledge TELUS
  2. 2. About us Tom Gram Senior Director, Dan Pontefract Leadership and Business Solutions Head of Global Knowledge Canada Learning and Collaboration TELUS tom.gram@globalknowledge.com dan.pontefract@telus.com @tomgram1 @dpontefract performancexdesign.wordpress.com danpontefract.com ca.linkedin.com/in/tomgram ca.linkedin.com/in/danpontefract© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 2
  3. 3. Agenda Social media and learning 4 ways to use social media for learning Implementing social media for learning at TELUS Q&A© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 3
  4. 4. Social Media for Learning and Development© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 4
  5. 5. Informal Learning and Social Media T Expert g Le arnin T T • Doing • Asking questions • Receiving feedback ng ni • Discussing ar Le • Observing • Collaborating T • Researching g • Refining skills r nin Lea • Coaching others Novice T Time T Formal training event© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 5
  6. 6. TELUS Definitions
  7. 7. Classrooms Are Not The Sole AnswerMichael M. Lombardo and Robert W. EichingerCenter for Creative LeadershipPrinceton UniversityThe Career Architect Development Planner 70 20 10• 70% - real life and on-the-job experiences, tasks and problem solving.• 20% - feedback and from observing and working with role models.• 10% - formal training. 7 TELUS Confidential
  8. 8. ne vent g is a trainin …from , cted ess on n e p r oc s a c uo us ing a ontin le ar n e & c … to orativ colla b8 TELUS Confidential
  9. 9. TELUS Learning Definitions Learning is a connected, collaborative and continuous process.A self contained learning A learning opportunity An exchange of ideasevent, typically scheduled without ceremony, or information characterized& tracked, providing a atypical to formal learning, by friendly interaction, providingcomprehensive, logical providing guidance, supplemental understandingapproach to a topic. expertise or acumen on via personal & professional the go. networks. 9 TELUS Confidential
  10. 10. Connected Learning Connected Learning Model10 TELUS Restricted and Confidential
  11. 11. Challenges and Opportunities of SocialMedia for Learning Challenges Opportunities • Formal learning processes • Continuous learning • Roles, skills and knowledge • Impact and reach • Top down needs • Support informal learning • Measurement and • New skills and knowledge evaluation • Connect formal and • Event mindset informal • 70-20-10© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 11
  12. 12. Agenda Social media and learning 4 ways to use social media for learning Implementing social media for learning at TELUS Q&A© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 12
  13. 13. 4 Ways to Use Social Media for Learning Augmented Collaborative Communities of Learning in theFormal Learning Learning Practice (CoP) Workflow T T Social Media tools made Collaborative and social Structured communities Social business tools available in conjunction learning activities are an used to discuss, share used in the with formal learning integral part of a formal and learn topics of accomplishment of programs (e-learning or learning program common interest work tasks classroom) Formal Informal© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 13
  14. 14. © 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 14
  15. 15. 1 of 11 TELUS Leadership Values Attributes Connected Learning Options15 TELUS Restricted and Confidential
  16. 16. 16 TELUS Restricted and Confidential
  17. 17. Augmenting Formal Learning Examples Role of the Learning Pro Facilitated discussions and chat  Instructional design Ask the expert  Activity design using social media Polls tools Post resources: videos, documents,  Social media content posting photos  Facilitation using Social Media Link to blogs, articles and tools bookmarks Leverage existing communities© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 18
  18. 18. Collaborative On-Line LearningPrograms Examples  Resources: videos, documents, photos  Assignments and scheduled activities  Facilitated discussions and chat  Scheduled webinars  Group case studies  Pre and post work  Links Role of the Learning Pro  Instructional design  Collaborative learning activities  Social media resource development  Facilitation using social media tools© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 19
  19. 19. 1 2 3Live Webcast Live Buzz-blogging Habitat Videos
  20. 20. Communities of Practice Examples Role of the Learning Pro  Forums and discussions  COP Design and Implementation  Live chats  Developing seed content  Invited guests  Fostering participation and  Links to blogs, articles, bookmarks activity  Locate experts  Social media coaching  Wiki document creation  Facilitation using Social Media  Shared bookmarks Community tools  Activity catalysts  Knowledge curator  Sustainment vehicle© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 22
  21. 21. Social Media and Learning in theWorkflow Examples Role of the Learning Pro  Social business platforms  Fostering participation and  Connecting individuals in activity productive, efficient ways  Coaching in the use of  Breaking boundaries and social media tools better aligning actions to  Help teams capture needs knowledge  Insight to anticipate and  Help teams learn from address opportunities experience© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 25
  22. 22. 26 TELUS Restricted and Confidential
  23. 23. 27 TELUS Restricted and Confidential
  24. 24. 28 TELUS Restricted and Confidential
  25. 25. Attending the Senior Leadership Forum this week29 TELUS Restricted and Confidential
  26. 26. Agenda Social media and learning 4 ways to use social media for learning Implementing social media for learning at TELUS Q&A© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 30
  27. 27. TELUSImplementation &Results
  28. 28. Implementing Social – Not a Big BangTechnology • Wikis & Blogs (Confluence) • Instant Messaging (Office Communicator) • Profiles & Content (SharePoint 2010) • Web Presentation (Live Meeting) • Virtual Worlds (Avaya web.alive) • Video Sharing (Home Grown) • Federated LMS (TBD) • Intranet (BEA) • Micro-Blogging (ShareTronix) • ERP (SAP) • Video Meetings (Telepresence) • Web Presentation (Net Meeting) • Idea Generation (Home Grown) • Grassroots Wikis (Media Wiki) • WebJams (Confluence) <2008 2009 2010 2011Behaviours • 53% Engagement • Learning 2.0 Framework • TELUS Leadership Philosophy • Habitat Social Common Brand • Fair Process • Tight-Loose Culture • Learning 2.0 = Connected Learning • Flexible Work Styles • Customers First • Engagement soars 32 TELUS Confidential
  29. 29. Common Brand on Social33 TELUS Confidential
  30. 30. Leadership & Learning Linkage Formal Informal Social Formal Informal Social34 TELUS Confidential
  31. 31. Latest Results Employee Engagement Learning Driver 2007 – 53% 2007 – 55% 2011 – 70% 2011 – 70% 70% of TELUS 70% of TELUS 40% of TELUS actively has seen a actively participate in return on their participate in formal & performance social learning informal learning due to FIS35 TELUS Confidential
  32. 32. Connecting Formal, Informal and Social© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 36
  33. 33. Questions Tom Gram Senior Director, Dan Pontefract Leadership and Business Solutions Head of Global Knowledge Canada Learning and Collaboration TELUS tom.gram@globalknowledge.com dan.pontefract@telus.com @tomgram1 @dpontefract performancexdesign.wordpress.com danpontefract.com ca.linkedin.com/in/tomgram ca.linkedin.com/in/danpontefract© 2010 Global Knowledge Training LLC. All rights reserved. FOR INTERNAL USE ONLY 5/29/2012 Page 37
  34. 34. Thank You

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