The internet is a conversation ecosystem in which “stuff that matters” floats around
Personal branding is all about reaping network effects through sharing… which is counterintuitive to what business people usually think
From “knowledge is power” to “ sharing knowledge is power ”
In a hyper transparent world, you are what you contributed … and Google filters it for everyone
In a hyper transparent world, you are what others tell about you, … and Google filters it for everyone
Being remarkable = being worth talking about . That’s the marketing challenge for the networked generation
It’s not about having a LinkedIN profile, it’s about leaving traces of your professional passion in the public space
Tom De Bruyne – chief fluffyness <ul><li>Follow me on Twitter: twitter.com/ tomdebruyne en twitter.com/boondogglenl </li></ul><ul><li>Read me on blog.boondoggle.eu and Frankwatching.com </li></ul><ul><li>Read our Boondoggleisms on Lexicon.boondoggle.nl </li></ul><ul><li>Download my presentations at slideshare.net/tomdebruyne </li></ul><ul><li>Connect with me on Facebook or Linkedin </li></ul><ul><li>Join my Facebook cause for more films containing people with worn off shoes </li></ul><ul><li>Browse through my bookmarks on del.icio.us/tomdebruyne </li></ul><ul><li>Vote for someone else on Cutest Male Geek Competition </li></ul>
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