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SEO Hacks & Apps
 

SEO Hacks & Apps

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My presentation at Expon 2011 in Sao Paulo. Anyone interested in my talk should check out the "importxml guide" here: ...

My presentation at Expon 2011 in Sao Paulo. Anyone interested in my talk should check out the "importxml guide" here:

http://www.distilled.net/blog/distilled/guide-to-google-docs-importxml/

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    SEO Hacks & Apps SEO Hacks & Apps Presentation Transcript

    • SEO hacks & apps
      @tomcritchlow
      www.distilled.net
    • Why hack?
      How To Deliver Documents

    • The world of startups is so unpredictable that you need to be able to modify your dreams on the fly
      Paul Graham
      http://www.paulgraham.com/founders.html

    • The world of startupsSEO is so unpredictable that you need to be able to modify your dreams on the fly
      Tom CritchlowPaul Graham
    • Just Do It

    • We thought that the most important quality would be intelligence. But as long as you're over a certain threshold of intelligence, what matters most is determination. 
      Paul Graham
    • 4 Weeks Is All It Takes
    • Hacks are agile, not powerful.
      http://www.flickr.com/photos/jenny-pics/5936084413/
    • Inspiration
      How To Deliver Documents
    • YouTube Ranking Data
    • Google Local Research
    • How many KWs have image results?
    • Track +1s by URL:
      http://dis.tl/bulkplusone
    • http://dis.tl/ehow-scraper
    • Social Content Analysis
    • Social Data
    • Your first hack: Google Docs
      How To Deliver Documents
    • Unstructured data
    • Getting Started =importxml()
      Google “importxml guide” 
    • A Little Bit of HTML
    • Mmmm. Data!
    • Introducing Google Scripts
    • Now for the magic…
    • Your second hack:
      Google Appengine
      How To Deliver Documents
    • Deploy Code With One Click
    • A website I made in 30 mins
    • Bulk SEO Metrics Lookup
    • Backlink Scraper:
      http://dis.tl/link-scraper
    • Other Options
      How To Deliver Documents
    • Mozenda.com - No Technical Knowledge Needed
    • http://www.seomoz.org/blog/keyword-research-tool
    • Smarsheet.com
    • API Gallery
      How To Deliver Documents
    • Alchemy API – all things text related
    • Topsy API – all things twitter related
    • Topsy API also does histograms
    • Authority Labs API – Bulk Rank Checking
    • Google Analytics API
    • Bonus: GA API -> Google Docs
      http://www.automateanalytics.com/2010/04/google-analytics-data-to-google-docs.html
    • http://graph.facebook.com
    • BuiltWith API
    • SEMRUSH – Bonus BR Language Support
    • SEOmoz Link Data API
    • http://dis.tl/seomozgdocs
    • Programmeableweb: search engine for APIs
    • The Sky Is The Limit
      http://www.flickr.com/photos/dougklembara/3650026554/
    • Tom Critchlow
      VP Operations NYC
      www.distilled.net
      tom.critchlow@distilled.net
      @tomcritchlow
      Fiercely curious. Passionate about learning. Email me!