WordCamp 2011 - Tom's Top Ten Tips for Blogging with WordPress

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Here are the slides from my talk at WordCamp Boston yesterday. Thank you to everyone who came to my talk, I hope you enjoyed it and found at least one tip that is useful to you. …

Here are the slides from my talk at WordCamp Boston yesterday. Thank you to everyone who came to my talk, I hope you enjoyed it and found at least one tip that is useful to you.

For those of you who weren’t there, I hope these slides contain enough details to help you out as well. Some of the points covered broader topics for discussion, but some contain enough details on the slides that you should be able to find a plugin, widget, or configuration setting to help you execute the tip.

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  • 1. Tom’s Top Ten Tips for Blogging with WordPress
    @tomcatalini
    www.TomCatalini.com
    #wcbos
  • 2. Talk Overview
    Ten tips, a few minutes on each
    Interactive discussion, ideas from the crowd
    Q&A, blog talk
    Tom's Top Ten Blogging Tips for WordPress
  • 3. 1. Titles & SEO
    6. Track your stats
    2. Images grab attention
    7. Organize
    8. Invite subscribers
    3. Write “bloggy”
    9. Show off the good stuff!
    4. Make posts shareable
    10. Post ideas & scheduling
    5. Auto Tweet Posts too!
    Tom's Top Ten Blogging Tips for WordPress
  • 4. Tip #1 – Permalinks for SEO
    Configure this before you start blogging
    Tom's Top Ten Blogging Tips for WordPress
  • 5. Tip #1 – Example
    Tom's Top Ten Blogging Tips for WordPress
  • 6. Tip #2 – Finding and using images
    Tom's Top Ten Blogging Tips for WordPress
  • 7. Flickr & Creative Commons
    Tom's Top Ten Blogging Tips for WordPress
  • 8. Tom's Top Ten Blogging Tips for WordPress
  • 9. Tom's Top Ten Blogging Tips for WordPress
  • 10. Flickr URL
    Attribution
    Link to photo
    Tom's Top Ten Blogging Tips for WordPress
  • 11. Adjust size
    Give it some space
    Tom's Top Ten Blogging Tips for WordPress
  • 12. Tip # 3 – Writing Style
    Don’t bury the lead
    Use a conversational tone
    Be brief
    Break things up visually
    Vary sentence length
    Loosen up the grammar grip
    http://www.tomcatalini.com/website-101-how-to-write-in-that-bloggy-style/
    Tom's Top Ten Blogging Tips for WordPress
  • 13. Tip #4 – Make posts shareable
    Some good plugins:
    Google +1
    TweetMemeRetweet Button
    Sociable
    WP Facebook Like
    • Bottom of every post
    • 14. Turn off for pages
    • 15. Normal to large size
    • 16. Include in RSS feed
    Tom's Top Ten Blogging Tips for WordPress
  • 17. Tip #5 – Auto-tweet your posts
    WP to Twitter plugin
    Tons of configuration options
    I keep it simple, post title and url
    Need to authorize for Twitter, bit.ly
    Tom's Top Ten Blogging Tips for WordPress
  • 18. Tip #6 – Track Your Stats
    Tom's Top Ten Blogging Tips for WordPress
    Google Analytics: www.google.com/analytics
    WordPress plugin: Google Analytics for WordPress
  • 19. Tom's Top Ten Blogging Tips for WordPress
    WordPress Stats: www.wordpress.com
    WordPress plugin: WordPress.com Stats
  • 20. Tip #7 – Organize! (at least a little)
    When readers get to your site, what are they supposed to do?
    Make it easy and obvious for them to browse around
    Use categories when you post
    Build menus from categories
    Tom's Top Ten Blogging Tips for WordPress
  • 21. Category-based menus, an example
    Tom's Top Ten Blogging Tips for WordPress
  • 22. Categories
    Tom's Top Ten Blogging Tips for WordPress
  • 23. Menus
    Tom's Top Ten Blogging Tips for WordPress
    • Create a menu
    • 24. Add categories
    • 25. Drag & Drop to arrange
    • 26. Can be Hierarchical
  • Tip #8 – Invite subscribers
    Make your blog posts available via RSS and email
    Google’s Feedburner
    Serves up your blog’s feed, but gives you more control / stats
    What Would Seth Godin Do?
    Plugin invites new visitors to subscribe
    Tom's Top Ten Blogging Tips for WordPress
  • 27. Feedburner Services & Stats
    Tom's Top Ten Blogging Tips for WordPress
  • 28. Tom's Top Ten Blogging Tips for WordPress
    Setup in Feedburner
    Then configure WP to redirect via theme or plugin
  • 29. Tom's Top Ten Blogging Tips for WordPress
    Inserted by plugin: What Would Seth Godin Do?
  • 30. Tip #9 – Show off the good stuff
    Tom's Top Ten Blogging Tips for WordPress
    PostRank Widget
    Social Proof
    More navigation options
  • 31. Tom's Top Ten Blogging Tips for WordPress
  • 32. Tip #10 – Post Ideas & Scheduling
    Ideas can come from anywhere and at any time – carry a notepad!
    Build a habit of writing - the more you write, the easier it gets
    Get used to editing your own work – from notepad to typed, use the Preview function, review after a post goes live
    Tom's Top Ten Blogging Tips for WordPress
  • 33. Drafts & Scheduling
    Tom's Top Ten Blogging Tips for WordPress
  • 34. Drafts & Scheduling
    Tom's Top Ten Blogging Tips for WordPress
  • 35. That’s 10!
    Q&A / blog talk
    Tom's Top Ten Blogging Tips for WordPress