produce
                              distribute
                              measure
DIYsyndicated & standalone audio
an...
lots of reasons
but first...
had a little insomnia


      started reading twitter


             saw ‘best local video ever!’


                      ...
http://www.youtube.com/watch?v=vnOyMSEWNTs
“...A couple from Georgia
who bought furniture at the
     store Saturday told
  workers they were there
    because of th...
video and audio engage through emotions
Step 1: Plan the story


Step 2: Create the storyboard


Step 3: The production


Step 4: The edit


Step 5: Publish & mea...
Step 1: Plan your story

What are the top 3 reasons that you enjoy the work you want to
talk about?

Write down the histor...
Understanding the story format

What story format fits your message and the viewer best? For example:
Testimonials
Case stu...
http://en.wikipedia.org/wiki/Robert_Plutchik
Create the narrative: time for the index cards
(and or whiteboard and or table and or floor)



The problem
The protaganist...
Story
Format
Narrative
Step 2: Create your storyboard
everything is media

Photos
Videos
Graphics
Speeches
Summaries
Presentations
Things (that you can shoot, scan,
record)
Shot List (what you need
             title    to shoot)
            visual
opening               Sound: teacher explainin...
Close-up
Wide                         Medium

                     Close-up - over shoulder




         Close-up
        ...
Step 3: The production

Step 4: The edit


Lynda.com


VideomakerMagazine.com
Step 5: Publish & measure
             http://tubemogul.com/
http://www.youtube.com/watch?v=Xo6HBKTyIzQ
Tools
Resources
                                                 Teleprompter on your PC:
                                ...
Thank you!


     Terri MacMillan

    Modern Media Japan
    www.modernmediajapan.com
DIY WebVideo Workshop for Media Tectonics - 10.26.09
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DIY WebVideo Workshop for Media Tectonics - 10.26.09

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www.modernmediajapan.com. Lauren Shannon and I did a joint presentation on social and new media, to the Media Tectonics community. The audience was predominantly middle-aged journalists, writers, artists, consultants, entrepreneurs, etc. lots of cultural creatives or those who are moving into that lifestyle.
If you're in Japan and spend time in Tokyo, contact Media Tectonics for upcoming seminars:
Cindy: cindyATmediatectonicsDOTcom
To enjoy Lauren's fabulous Kimono Wine Bar (Nisseki Dori in Nishi Azabu): www.kimonowinebar.com
and for video production, new media workshops and consultations in Tokyo: Terri terriATmodernmediajapanDOTcom
Update-please click here for the revised PDF http://www.modernmediajapan.com/2009/10/eltbookfair/

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  • Your presentation was a great inspiration!
    I am trying to download it but only get this message:
    The document “Media Tectonics DIY WebVideo Presentation” could not be exported as “Media Tectonics DIY WebVideo Presentation.webarchive”.

    Is there any way I can save it as a PDF or power point or Keynote?

    Thanks!
    Kristin
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Comment from Terri: my apologies, there's one wrong link in the slide, for Videomaker: it should be http://www.videomaker.com.
    you can download the revised PDF here: http://www.modernmediajapan.com/wp-content/media/MediaTecPresentFinalSlideShare.pdf
    *thanks Robot Dreams! www.robots-dreams.com/
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
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DIY WebVideo Workshop for Media Tectonics - 10.26.09

  1. 1. produce distribute measure DIYsyndicated & standalone audio and video programs via the great and glorious Internet Terri MacMillan Modern Media Japan www.modernmediajapan.com
  2. 2. lots of reasons
  3. 3. but first...
  4. 4. had a little insomnia started reading twitter saw ‘best local video ever!’ ?
  5. 5. http://www.youtube.com/watch?v=vnOyMSEWNTs
  6. 6. “...A couple from Georgia who bought furniture at the store Saturday told workers they were there because of the ad...”
  7. 7. for Slideshare viewers: If the video didn’t work, here’s the link again: http://www.youtube.com/watch?v=vnOyMSEWNTs
  8. 8. video and audio engage through emotions
  9. 9. Step 1: Plan the story Step 2: Create the storyboard Step 3: The production Step 4: The edit Step 5: Publish & measure
  10. 10. Step 1: Plan your story What are the top 3 reasons that you enjoy the work you want to talk about? Write down the history Create a simple timeline Review testimonials and opinions from others Feel free to add to the story as you learn more - don’t worry about editing at this point.
  11. 11. Understanding the story format What story format fits your message and the viewer best? For example: Testimonials Case studies Humor Re-enactment Fiction Other Will the story be told in an informal style? As news, or a documentary? Will you need actors for a work of fiction? Do they have to be human - can you use cartoons, or dolls, or stick figures?
  12. 12. http://en.wikipedia.org/wiki/Robert_Plutchik
  13. 13. Create the narrative: time for the index cards (and or whiteboard and or table and or floor) The problem The protaganist 1 The villain The story arc The resolution Summarize: My Story Is About:
  14. 14. Story Format Narrative
  15. 15. Step 2: Create your storyboard
  16. 16. everything is media Photos Videos Graphics Speeches Summaries Presentations Things (that you can shoot, scan, record)
  17. 17. Shot List (what you need title to shoot) visual opening Sound: teacher explaining sound how to start the project + (already Media list available) story arc Visual: 3 picture slideshow of the workshop at dawn Sound: hammering sounds Background: color that closing matches the emotion: make a background from Keynote or Powerpoint, export for video
  18. 18. Close-up Wide Medium Close-up - over shoulder Close-up Close-up *she’s a 45 year old knit doll made by my Aunt Gloria Close-up
  19. 19. Step 3: The production Step 4: The edit Lynda.com VideomakerMagazine.com
  20. 20. Step 5: Publish & measure http://tubemogul.com/
  21. 21. http://www.youtube.com/watch?v=Xo6HBKTyIzQ
  22. 22. Tools Resources Teleprompter on your PC: Videocue Pro http:// www.telestream.net/video-cue/ Stock photos, graphics, video footage, audio overview.htm www.creativecommons.org/ Edit Online www.istockphoto.com/index.php http://animoto.com/ http://www.pixorial.com/ Music Desktop Editing List of various sites with thousands of resources: some free for credit only, some for Mac iLife’s iMovie sale at good indie prices: http:// Windows MovieMaker www.podseek.net/directory/podcasting/ Linux various podsafe_resources.html Awesome Video Podcast Tutorial Show Film Riot: http://revision3.com/filmriot/ rain?hp
  23. 23. Thank you! Terri MacMillan Modern Media Japan www.modernmediajapan.com

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