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Blogs and Wikis:Web-based Business Collaboration Tools for the 21st Century

Blogs and Wikis: Web-based Business Collaboration Tools for the 21st Century



Presentation made to AIIM Aloha Chapter on April 13, 2006

Presentation made to AIIM Aloha Chapter on April 13, 2006



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    Blogs and Wikis:Web-based Business Collaboration Tools for the 21st Century Blogs and Wikis: Web-based Business Collaboration Tools for the 21st Century Presentation Transcript

    • Blogs and Wikis: Web-based Business Collaboration Tools for the 21st Century Presentation for AIIM Aloha Chapter April 13, 2006 Todd Ogasawara [email_address] eGovernment Team Leader State of Hawaii Information & Communication Services Division
    • PLEASE SET YOUR PHONES TO: STUN This has been a public service announcement
    • May I Have Your Attention?
    • Today’s Topics
      • The Attention Economy
      • Blogs
        • Podcasts & Vidcasts
      • Wikis
      • RSS
      All web links mentioned found at: http://mobileviews.com/mobilewiki or http://elfurl.com/hwidt
    • How many of you…
    • Attention Economy Background
      • Concept attributed to Michael H. Goldhaber
      • Principles of the NEW ECONOMY (1996) http://www.well.com/user/mgoldh/principles.html
    • Goldharber’s Ecomonics Timeline
    • The Attention Economy
      • Who or what has your attention?
      • Who should have attention?
      • How do you get attention?
      • Whose attention do you want?
      • Why do you want attention?
      • What is attention worth?
      • How do you keep attention when everyone is in a state of continuous partial attention
    • Attention Economy Principles
      • Cyberspace has a new kind of economy
      • Attention is scarce
      • Attention is passed through hyperlinks
      • Not everyone can attract attention
      • Paying attention etches on memory makes it easier to pay more attention later
    • Attention Economy Priniciples
      • Attention wealth = Size x Attentiveness
      • No lock & key for attention
      • Attention wealth comes through full self-expression
      • Accumulate attention by personality
      • New privacy means having no secrets
      • Privacy is freedom from having to pay attention
    • Blog and Wiki for Attention
      • Some people get more attention than others
      • Attention grabbing success depends on individual skill sets
      • Not everyone has the traditional skills for getting attention
      • Blogs, Wikis, Podcasts, and Videocasts provide different ways for people to communicate
    • What Do You Need to Blog/Wiki?
    • Blog and Wiki From Anywhere
    • Blogs weB+log = Blog
    • What is a Blog?
    • What is a Blog?
      • Definition from Wikipedia http://en.wikipedia.org/wiki/Blog
      • A weblog, or simply a blog, is a web application which contains periodic, reverse chronologically ordered posts on a common webpage. Such a web site would typically be accessible to any Internet user. Part of the reason "blog" was coined and commonly accepted into use is the fact that in saying "blog," confusion with server log is avoided.
    • Why Blog?
      • Communicate with friends, family, co-workers, clients, suppliers, etc.
        • Communicate with many people with minimal repetition
        • But, you need to get their attention first!
      • Alternate communication tool
      • Save time (FAQs)
    • Types of Blogs
    • The Team Blog Concept
      • Different from phone calls and meetings
      • Different from email and bulletin boards
      • Different from status reports
      • Informal with loose but useful structure. Does not get in the way
      • Shared experience
    • Blogs: Knowledge Organizer
      • Near self organization through sequence, search, and categories
      • Single tool and repository for all kinds of information, status, problems, etc.
    • Not Limited to Typed Text
    • Enterprise Blog
    • Who’s Blogging?
      • Amazon CTO Werner Vogels http://www.allthingsdistributed.com/
      • IBM developerWorks Community ( group blog ) http://www-128.ibm.com/developerworks/blogs/
      • Microsoft CTO Ray Ozzie http://spaces.msn.com/rayozzie/
      • Radar O’Reilly ( group blog ) http://radar.oreilly.com/
      • Official Google Blog ( group blog ) http://googleblog.blogspot.com/
    • Who’s Blogging?
      • Yahoo Blog ( group blog) http://www.ysearchblog.com/
      • GM Senior Execs ( group blog ) http://fastlane.gmblogs.com/
      • Randy Baseler, Boeing VP Marketing http://www.boeing.com/randy/
      • Bob Langert, McDonald’s Senior Director for Corporate Social Responsibility http://csr.blogs.mcdonalds.com/
    • Statistics from Technorati.com
      • Blogosphere doubling every 5.5 months
      • New blog created every second
      • Tracking over 30 million blogs as of 1/2006
      • 9% of new blogs are spam ( boo! )
      • 1.2 million blog posts per day (50K blog entries/hour)
      • 14% in Chinese, 28% in English, 41% in Japanese
    • Looking for Blogs?
      • Technorati’s Top 100 Popular Blogs http://www.technorati.com/pop/blogs/
      • Google Blog Search http://blogsearch.google.com/
      • CNET Blog 100 http://news.com.com/2310-10784_3-0.html
      • Bloglines Top Blogs http://www.bloglines.com/topblogs
    • Wikis Named after the Honolulu Airport shuttle Conceptualized by Ward Cunningham
    • What is a Wiki?
      • Definition from Wikipedia http://en.wikipedia.org/wiki/Wiki
      • A Wiki or wiki (pronounced "wicky", "weekee", or "veekee") is a website (or other hypertext document collection) that allows users to add content, as on an Internet forum, but also allows anyone to edit the content. Wiki also refers to the collaborative software used to create such a website
    • Conventional Web Sites: One-to-Many Communication Content Creator Content Readers
    • Wiki Web Sites: Many-to-Many Communication Anyone can be both a Content Creator and a Content Consumer
    • Team Wikis
      • We use Wikis to store and archive structured information
      • A web browser is the only tool needed to create or update a Wiki
    • Team Wiki
    • Why Wiki?
    • A Few Interesting Wikis
      • Wikipedia http://wikipedia.org
      • Microsoft Channel 9 Wiki http://channel9.msdn.com/wiki/
      • TheNewPR/Wiki http://www.thenewpr.com/wiki/pmwiki.php
      • Wikitravel http://wikitravel.org/
    • Before You Blog or Wiki
      • Get comfortable with the web tools before announcing your Blog or Wiki
      • What is appropriate and permitted for publishing on a Blog or Wiki?
      • Set guidelines for Blogging and Wiki pages
      • Understand your audience’s expectations
    • Policy Guideline Examples
      • CorporateBlogging.Info http://www.corporateblogging.info/
      • Feedster http://feedster.blogs.com/corporate/2005/03/corporate_blogg.html
      • Harvard Law h ttp://blogs.law.harvard.edu/terms
      • Hill & Knowlton http://blogs.hillandknowlton.com/blogs/niallcook/archive/2005/05/19/279.aspx
    • RSS Magic
      • From Wikipedia :
        • Really Simple Syndication
        • Rich Site Summary
        • Real-time Simple Syndication
      • A way to syndicate and summarize web content in a format that lets you aggregate multiple sources of information in a single place.
      • All Blogs and some Wikis provide RSS feeds
    • A Few RSS Tools
      • Mozilla Firefox browser
      • Bloglines.com
      • Personalized Google.com
      • My.Yahoo.com
      • Microsoft Live.com
    • Blog Services & Software
      • Blogger : Free blogging service owned by Google http://www.blogger.com/
      • MSN Spaces : Free blogging service owned by Microsoft http://spaces.msn.com/
      • Yahoo! 360° : Free blogging service owned by Yahoo http://360.yahoo.com/
    • Blog Services & Software
      • Drupal : Open Source blogging software http://drupal.org/
      • Moveable Type : For-fee blogging software http://www.sixapart.com/movabletype/
      • WordPress : Open Source software and free web blogging service http://wordpress.org/
    • Wiki Services & Tools
      • MediaWiki : The Open Source (free) software that powers WikiPedia and other Wikis http://www.mediawiki.org
      • WikidPad : Free single-user Windows-based notepad that can be installed on a USB flash drive http://www.jhorman.org/wikidPad/
      • JotSpot : Fee -based wiki service http://www.jot.com/
    • Wiki Services & Tools
      • TWiki : Open Source Perl-based http://twiki.org/
      • Zwiki : Open Source wiki add-on for the Zope (zope.org) application server http://zwiki.org/