XML Workflow Foundations: Efficient Title Management Practices

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Leading publishing technology solutions providers discuss the role of metadata management, digital asset management, and the wide range of XML production tools available to publishers. (Doug Lessing, …

Leading publishing technology solutions providers discuss the role of metadata management, digital asset management, and the wide range of XML production tools available to publishers. (Doug Lessing, Firebrand Technologies)

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  • 1. XML Workflow Foundations: Efficient Title Management Practices Doug Lessing Chief Uniter January 15, 2009
  • 2. Why Should I Care?
  • 3. Answer
  • 4. The War Room!
  • 5. Link to Hardcover
  • 6. Link to Complete Kindle
  • 7. Link To Chapter 2
  • 8. Insights on Best Practices Title Management Workflow
  • 9. 1st Principle – Eliminate Redundancy What’s Your Number? 10, 20, 50, More?
  • 10. How about… 1 70, 71, 72, 73, 74, 75…..5, 4,3, 2, Strive for One Version Of The Truth!
  • 11. Incorporate your Production Scheduling with your XML Workflow
  • 12. 2nd Principle – Keep it Creative Spreadsheet
  • 13. 3rd Principle - Start at the beginning A lot of information is known at Acquisition
  • 14. 4th Principle - Verify Check Quantity and Quality at Key Checkpoints
  • 15. 5th Principle - Visibility The higher the visibility of your title database, the higher the quality of title information
  • 16. 6th Principle – Everyone Supports Marketing and Sales
  • 17. Thank You! Workflow Foundations: Efficient Title Management Practices Doug Lessing Chief Uniter Doug@FirebrandTech.com 516-356-6633