StartWithXML Readiness Checklist

Readiness Checklists StartWithXML Forum January 13, 2008

Publisher lessons learned • Begin with the end in mind • Commit to sustained change – Vision, purpose, execuIon, reﬁnement • It’s not (just) about XML

Begin with the end in mind … Planning Implementa,on Establish and evaluate end‐user Obtain and maintain operaIng buy‐   requirements in, support and dialogue Assess your processes across Rank your key business benefits and   funcIons and handoffs measure progress openly Model both current (operaIonal) Plan for early wins, ideally spread   and future (strategic) benefits across mulIple funcIons Solicit senior‐level support for Exploit the value of prototyping   sustained change Capture and share deep editorial  Determine the point at which you knowledge  want to “start” with XML Foster and communicate objecIve  measurements Capitalize on the value of new,  downstream uses

Commit to sustained change … Planning Implementa,on Establish and evaluate end‐user Obtain and maintain operaIng buy‐   requirements in, support and dialogue Assess your processes across Rank your key business benefits and   funcIons and handoffs measure progress openly Model both current (operaIonal) Plan for early wins, ideally spread   and future (strategic) benefits across mulIple funcIons Solicit senior‐level support for Exploit the value of prototyping   sustained change Capture and share deep editorial  Determine the point at which you knowledge  want to “start” with XML Foster and communicate objecIve  measurements Capitalize on the value of new,  downstream uses

It’s not (just) about XML … Planning Implementa,on Establish and evaluate end‐user Obtain and maintain operaIng buy‐   requirements in, support and dialogue Assess your processes across Rank your key business benefits and   funcIons and handoffs measure progress openly Model both current (operaIonal) Plan for early wins, ideally spread   and future (strategic) benefits across mulIple funcIons Solicit senior‐level support for Exploit the value of prototyping   sustained change Capture and share deep editorial  Determine the point at which you knowledge  want to “start” with XML Foster and communicate objecIve  measurements Capitalize on the value of new,  downstream uses

Segments mapped to the value chain Taken from “StartWithXML: Why and How” research paper, Table 2

Publisher lessons learned • Begin with the end in mind • Commit to sustained change – Vision, purpose, execuIon, reﬁnement • It’s not (just) about XML More informaIon on this topic can be obtained in the “StartWithXML: Why and How” research paper, secIons 2.5 and 3.5

StartWithXML Readiness Checklist

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