What’s hot
What’s Not

What to Watch
February 2014
1. Cure cancer by playing games
2. Gartner still thinks 80% of us will fail
3. Toby & Andrzej on BrightTalk

http://bit.ly/brighttalktoby Thurs 6th 4pm
Until next time
Fiero!
Andrzej Marczewski
marczewski.me.uk
@daverage

Gamifiers London 2014
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Hot or Not Gamifiers industry update Feb 2014

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Andrzej Marcewki's quarterly round up of what's hot and what's not in the gamification industry

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  • Cancer Research UK have released their first mobile game Play to Cure: Genes in space building on the huge success of their browser game, Slider. Help researchers as they look for potential cancer markers in genetic code whilst playing a fast paced space shooter. Players map their course by highlighting dense areas of genomes. This data is then sent back for analysis.
  • Gartner are sticking to their guns as Brian Burke once again proclaims that 80% of gamification efforts will fail due to poor design
  • Tony, Andrzej, An Coppens and Mario Herger will be discussing gamification on Brighttalkthis Thursday at 16:00.
  • Hot or Not Gamifiers industry update Feb 2014

    1. 1. What’s hot What’s Not What to Watch February 2014
    2. 2. 1. Cure cancer by playing games
    3. 3. 2. Gartner still thinks 80% of us will fail
    4. 4. 3. Toby & Andrzej on BrightTalk http://bit.ly/brighttalktoby Thurs 6th 4pm
    5. 5. Until next time Fiero! Andrzej Marczewski marczewski.me.uk @daverage Gamifiers London 2014
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