Cancer Research UK have released their first mobile game Play to Cure: Genes in space building on the huge success of their browser game, Slider. Help researchers as they look for potential cancer markers in genetic code whilst playing a fast paced space shooter. Players map their course by highlighting dense areas of genomes. This data is then sent back for analysis.
Gartner are sticking to their guns as Brian Burke once again proclaims that 80% of gamification efforts will fail due to poor design
Tony, Andrzej, An Coppens and Mario Herger will be discussing gamification on Brighttalkthis Thursday at 16:00.
Hot or Not Gamifiers industry update Feb 2014
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