Gamify my health - getting leaderboarded

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Opportunities for gamification in the healthcare sector. Imagine a leaderboard for a group of patients fed by score data from multiple sources.

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  • Gamify my health - getting leaderboarded

    1. 1. Gamify My Health – 12 Oct 2012Gamify myhealthToby Beresford
    2. 2. Gamify My Health – 12 Oct 2012About me• Founder - Leaderboarded.com• Editor - GamificationOfWork.com• Run – Gamifiers meetup – GsummitX meetup London – Gamification Gurus leaderboard – Social Data meetup• Previous – Nudge social media – Healthcare tech s/w – telemedicine, disease mgmt
    3. 3. Gamify My Health – 12 Oct 2012What is gamification?• Application of game mechanics and game thinking in non-game contexts.• Should be: – Fun – Feedback – Friendly• Umbrella term for ‘stealing the good stuff from game designers’
    4. 4. Gamify My Health – 12 Oct 2012GamificationGood for Bad for• Training new habits • Raising Awareness• Engagement and • Incentivising boring or retention unrewarding tasks• Having fun• Performance management
    5. 5. Gamify My Health – 12 Oct 2012Where to focus gamification in health?• Patient behaviour in the home – save care costs• Community ownership – empowered and fun• Existing data – no-one likes data entry
    6. 6. Gamify My Health – 12 Oct 2012Examples• Cellnovo• Run Zombies Run!• Slim Kicker
    7. 7. Gamify My Health – 12 Oct 2012Leaderboarded• Engage your tribe• Powered by any social and business data• Social media friendly, personalised, white label leaderboards• Manager led gamification platform – any manager / doctor / clinician can create and run their own leaderboard
    8. 8. Gamify My Health – 12 Oct 2012Gamification Gurus
    9. 9. Gamify My Health – 12 Oct 2012Fountain PCT Diabetics Leaderboard• Data Sources – Insulin pump use – Zombie runs – Slim Kicker health points – Positive Tweets… Insulin use Zombie Runs Positive Tweets Slim Kick points
    10. 10. Gamify My Health – 12 Oct 2012Example via a spreadsheet
    11. 11. Gamify My Health – 12 Oct 2012Easy to do
    12. 12. Gamify My Health – 12 Oct 2012Weighted variables
    13. 13. Gamify My Health – 12 Oct 2012Leaderboarded
    14. 14. Gamify My Health – 12 Oct 2012Thanks. Get leaderboarded!• @tobyberesford• http://www.gamificationofwork.com• http://www.leaderboarded.com

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