TMRA 2008: OpenSpace session: Topic Maps Marketing Heritage Topic Map
2008-10-17
Topic Maps Marketing Heritage Topic Map
Xuân Baldauf <xuan--tmmhtm--2008--tmra.de@baldauf.org> 1 of 5

TMRA 2008: OpenSpace session: Topic Maps Marketing Heritage Topic Map
2008-10-17
Problem
Topic Maps Community has a marketing problem:
Difficult to make Topic Maps known to new people
Why doesn't it work?
Xuân Baldauf <xuan--tmmhtm--2008--tmra.de@baldauf.org> 2 of 5

TMRA 2008: OpenSpace session: Topic Maps Marketing Heritage Topic Map
2008-10-17
Serendipidity
Just met a new member of the community
So there are new members.
How does it work?
Xuân Baldauf <xuan--tmmhtm--2008--tmra.de@baldauf.org> 3 of 5

TMRA 2008: OpenSpace session: Topic Maps Marketing Heritage Topic Map
2008-10-17
Idea
Track who has „evangelized“ whom
Somebody (who?) evangelized Lutz Maicher
Lutz Maicher evangelized Xuân Baldauf
Xuân Baldauf evangelized Benjamin Bock
Benjamin Bock evangelized whom?
We can then ask people how they have been sucked
into the community.
Then we can optimize this process.
Xuân Baldauf <xuan--tmmhtm--2008--tmra.de@baldauf.org> 4 of 5

TMRA 2008: OpenSpace session: Topic Maps Marketing Heritage Topic Map
2008-10-17
Implementation
Create a topic map which
represents all people in the community
the „x evangelized y regarding topic z“ relation
Xuân Baldauf <xuan--tmmhtm--2008--tmra.de@baldauf.org> 5 of 5