Personal Information
Organization / Workplace
San Francisco Bay Area, CA United States
Occupation
Founder & CEO at Big Valley Marketing
Website
www.bigvalley.co
About
Founder and CEO of Big Valley Marketing, a data-driven consultancy that helps technology companies improve their marketing and communications. Award-winning communicator and strategist with 20+ years experience helping clients launch businesses, create market categories, build reputations, win proxy fights and grow revenues. Active contributor to industry standards and next practices, serving as chair of the #SMMStandards Coalition and an elected member of the Institute for PR Measurement Commission. Frequent speaker and writer on competitive strategy, market positioning, analytics and social media.
Specialties: Business and communications strategy, competitive positioning, digital and s...
Tags
social media
measurement
public relations
integrated communications
marketing
advocacy
integrated marketing
roi
communications
media analysis
business outcomes
analytics
search analytics
web analytics
digital pr
survey research
social media monitoring
pr
media
badvocacy
market analysis
startups
arrow
strategy
wom
social
tmarklein
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opinion
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media evaluation
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facebook
community engagement
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digital media
weber shandwick
canadian tourism commission
ave
online media
inline
cpm
planning
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iprms
marklein
ipr
value
integrated
integration
inbound marketing summit
ims09
customer service
shandwick
weber
dallas
ims
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Presentations
(15)Personal Information
Organization / Workplace
San Francisco Bay Area, CA United States
Occupation
Founder & CEO at Big Valley Marketing
Website
www.bigvalley.co
About
Founder and CEO of Big Valley Marketing, a data-driven consultancy that helps technology companies improve their marketing and communications. Award-winning communicator and strategist with 20+ years experience helping clients launch businesses, create market categories, build reputations, win proxy fights and grow revenues. Active contributor to industry standards and next practices, serving as chair of the #SMMStandards Coalition and an elected member of the Institute for PR Measurement Commission. Frequent speaker and writer on competitive strategy, market positioning, analytics and social media.
Specialties: Business and communications strategy, competitive positioning, digital and s...
Tags
social media
measurement
public relations
integrated communications
marketing
advocacy
integrated marketing
roi
communications
media analysis
business outcomes
analytics
search analytics
web analytics
digital pr
survey research
social media monitoring
pr
media
badvocacy
market analysis
startups
arrow
strategy
wom
social
tmarklein
engagement
opinion
influence
media evaluation
reach
facebook
community engagement
monitoring
digital media
weber shandwick
canadian tourism commission
ave
online media
inline
cpm
planning
reputation
brand
iprms
marklein
ipr
value
integrated
integration
inbound marketing summit
ims09
customer service
shandwick
weber
dallas
ims
See more