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Female Leadership in Europe
– a driver for change ...




EWMD Regional Conference, Maribor 2009
Teresa Correia de Lacerda, International President of EWMD
Summary
1. What is the gender equality situation in
   Europe?
2. Why aren’t enough women on the
   boards?
3. Are there different leadership styles for
   women and men?
4. Why is change necessary?
                                       www.ewmd.org
1. What is the gender equality
   situation in Europe?




                             www.ewmd.org
% Women on Board in the Public Companies
20          18
                  16
15                       13
                                                            11
10                              8
                                       6
     5                                        4
                                                     3
     0




         Source: EC, Women in Decision-Making Positions, 2008.


                                                                 www.ewmd.org
Gender equality in Europe – an
impossible dream ...

Well, we at EWMD don't think
so!

                                 www.ewmd.org
2. Why aren’t enough women
   on the boards?




                             www.ewmd.org
The Labyrinth of Female Leadership ...
                                  Social Capital
     Part-time Job                                            Caretaking for
                                                              elderly people


Job Stereotypes                                                Maternity Leave



 Work-Life Balance                                            Leadership as a
                                                              Male Job
                         Wage Gap            Child Care
    Source: McKinsey, 2007, 2008; Eagly & Carli, 2007, HBR.
                                                                        www.ewmd.org
Changing the Organizational Culture...
   •   Avoid discrimination
   •   Change the long-hours norm
   •   Objectively measuring performance
   •   Use open-recruit tools and target a fair share of
       talent pool
   •   Ensure critical mass of women in executive
       positions
   •   Help women to develop their social capital
   •   Implement family-friendly practices
   •   Requiring top-management commitment
                                                     www.ewmd.org
Several and profound obstacles...



Urgent, a mindset change is
required!

                                www.ewmd.org
3. Are there different leadership
   styles for women and men?




                              www.ewmd.org
Different attitudes & behaviours ...

  Female Leadership                      Male Leadership
    • Cooperative and                          • Tough and
     Socially Oriented                          Aggressive
       • Team Work                        • Absolute Winner
     • Willing to Share                 • Focused in Winning
           Power                            • Self Promotion
  • Respects the Others                 • Insensitive to Critics
          • Caring                        • Enjoy Holding the
                                                  Power
       Source: Evans, G., Survey from University of Emory, 2000.   www.ewmd.org
Different leadership traits...




                                 www.ewmd.org
Different attitudes and
behaviours ...

Hence, complementarity is the key!



                              www.ewmd.org
4. Why is change necessary?




                              www.ewmd.org
A Factor of Competitiveness...
   • positive relation between women in top
     level positions and a better financial
     performance of companies
   • women have a transformational
     leadership style




                                       www.ewmd.org
A Factor of Competitiveness...
   • enlarged talent pool when companies
     also consider women for top level
     positions
   • women are the decision-makers for 80%
     of consumer goods




                                      www.ewmd.org
A Driver for Sustainability...
   • Long Term Vision
   • Holistic Perspective
   • Ethics of Care
   • Corporate Social Responsibility

An example from Iceland ...

                                       www.ewmd.org
Halla Tómasdóttir from Audur Capital ...




                                  www.ewmd.org
Empowering women will change
the world ...



       ”I alone cannot change the world,
      but I can cast a stone across the
      waters to create many ripples.”
                          — Mother Teresa

                                  www.ewmd.org
Thank you!
        Contacts:
Email: tlacerda@sapo.pt
 Tel: +351 917 236 294

                          www.ewmd.org

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Female Leadership In Europe

  • 1. Female Leadership in Europe – a driver for change ... EWMD Regional Conference, Maribor 2009 Teresa Correia de Lacerda, International President of EWMD
  • 2. Summary 1. What is the gender equality situation in Europe? 2. Why aren’t enough women on the boards? 3. Are there different leadership styles for women and men? 4. Why is change necessary? www.ewmd.org
  • 3. 1. What is the gender equality situation in Europe? www.ewmd.org
  • 4. % Women on Board in the Public Companies 20 18 16 15 13 11 10 8 6 5 4 3 0 Source: EC, Women in Decision-Making Positions, 2008. www.ewmd.org
  • 5. Gender equality in Europe – an impossible dream ... Well, we at EWMD don't think so! www.ewmd.org
  • 6. 2. Why aren’t enough women on the boards? www.ewmd.org
  • 7. The Labyrinth of Female Leadership ... Social Capital Part-time Job Caretaking for elderly people Job Stereotypes Maternity Leave Work-Life Balance Leadership as a Male Job Wage Gap Child Care Source: McKinsey, 2007, 2008; Eagly & Carli, 2007, HBR. www.ewmd.org
  • 8. Changing the Organizational Culture... • Avoid discrimination • Change the long-hours norm • Objectively measuring performance • Use open-recruit tools and target a fair share of talent pool • Ensure critical mass of women in executive positions • Help women to develop their social capital • Implement family-friendly practices • Requiring top-management commitment www.ewmd.org
  • 9. Several and profound obstacles... Urgent, a mindset change is required! www.ewmd.org
  • 10. 3. Are there different leadership styles for women and men? www.ewmd.org
  • 11. Different attitudes & behaviours ... Female Leadership Male Leadership • Cooperative and • Tough and Socially Oriented Aggressive • Team Work • Absolute Winner • Willing to Share • Focused in Winning Power • Self Promotion • Respects the Others • Insensitive to Critics • Caring • Enjoy Holding the Power Source: Evans, G., Survey from University of Emory, 2000. www.ewmd.org
  • 13. Different attitudes and behaviours ... Hence, complementarity is the key! www.ewmd.org
  • 14. 4. Why is change necessary? www.ewmd.org
  • 15. A Factor of Competitiveness... • positive relation between women in top level positions and a better financial performance of companies • women have a transformational leadership style www.ewmd.org
  • 16. A Factor of Competitiveness... • enlarged talent pool when companies also consider women for top level positions • women are the decision-makers for 80% of consumer goods www.ewmd.org
  • 17. A Driver for Sustainability... • Long Term Vision • Holistic Perspective • Ethics of Care • Corporate Social Responsibility An example from Iceland ... www.ewmd.org
  • 18. Halla Tómasdóttir from Audur Capital ... www.ewmd.org
  • 19. Empowering women will change the world ... ”I alone cannot change the world, but I can cast a stone across the waters to create many ripples.” — Mother Teresa www.ewmd.org
  • 20. Thank you! Contacts: Email: tlacerda@sapo.pt Tel: +351 917 236 294 www.ewmd.org