How airlines use technology to improve passenger experience by 2016 - The Airline IT Trends Survey 2013
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The Airline IT Trends Survey, co-sponsored by Airline …
The Airline IT Trends Survey, co-sponsored by Airline
Business and SITA shows an airline IT climate that is
cautiously improving. IT budgets are expected to improve at
the majority of airlines in 2013, while the global level of IT
operational spending should reach an estimated US$10 billion
Airline IT investment priorities continue to focus on mobilizing
the passenger journey, as they have done for the last three
years, but airlines are also showing a strong interest in
improving business intelligence to better understand their
operations and customers.
The overall impression from this year’s survey is one of an
industry that is fast adopting the digital world. This is bringing
many advantages in the form of automation and new services,
but also challenges in making sure these technologies can
be widely adopted so that passengers benefit at both ends of
For the last 15 years we have been tracking the key technology
trends of airlines. More recently we have complemented
this research by publishing surveys on technology trends
in the wider air transport industry, including airports and
passengers. Taken together, they provide a unique perspective
on the way technology is shaping the future of air travel.
We welcome any feedback or comments on the survey.
For more information on all our surveys and accompanying
features and analysis, visit www.sita.aero/surveys.