Effectively Leveraging Social Media as a Support Channel
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Presentation done by John Ragsdale at the meetup for Bay Area Executives:...
Presentation done by John Ragsdale at the meetup for Bay Area Executives:
Social media are fast-tracking to becoming important channels for customer support. In fact, our data shows that 57% of technology companies have a customer discussion forum, and 36% already embrace Twitter as a method for starting conversations with customers. Join us for an interactive lunch presentation to hear John Ragsdale, VP of technology research at Technology Services Industry Association (TSIA), share the advantages and risks of embracing social media for support, as well as data from TSIA’s social media survey.
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