“Monitoring The World, For A Better Tomorrow”
Corporate Overview
Products and Services
Capabilities
November 05, 2009

GDA Corporate Overview
2
Highlights:
 Founded in 2002 through a Small Business Innovative Research (SBIR) award out of
NASA’s Stennis Space Center.
 Initial stages of the company's development were R&D based and funded primarily
on additional SBIR awards and collaboration with the USDA, NGA (National
Geospatial-Intelligence Agency), NASA and USGS.
 Heritage provided GDA with a tremendous advantage of providing an environment
to develop leading edge technology without the pressures of the commercial
marketplace.
 Production-oriented from incept: Automated pre-processing, data extraction,
analysis and operational delivery of intelligence products for agricultural,
environmental and resource management.
 GDA Product/Service focus is in four primary areas:
 Image pre-processing
 RS-based agricultural intelligence,
 Regional land cover, process monitoring and mapping
 Spatial analytical web processing and online geospatial services

GDA Corporate Overview
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What is Remote Sensing:
 Remote sensing is the science of gathering information about an area or object
without the need to be in direct contact with it.
 Allows for frequent capturing of detailed information on a global scale.
every point on Earth is captured by a satellite several times a day.
 Relies on multi-spectral imaging, which includes light from frequencies beyond the
visible light range, such as infrared.
 Objects have distinct spectral signatures that allows, via remote sensing,
identification and measurement of key characteristics.
Key markets that Remote Sensing Impacts:
 Agriculture Intelligence: Crop Monitoring, Crop production, Crop Condition
 Environmental Management : Forest Inventory, Invasive Species, Water
Quality
 Resource Management : Land Cover, Energy exploration, resource planning,
Transportation studies.
…… many more!

GDA Corporate Overview
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How is Remote Sensing Used for Agriculture:
 Remote sensing provides direct measurements of ground conditions on every
point on the globe at least twice a day (MODIS).
 Spectral data gathered through remote sensing allows for :
• The identification of specific crop type.
• The determination of crop condition and health.
• The measurement of the area planted and harvested for a specific crop.
• Data utilized in the analysis and forecasting of specific crop yields.
• Data utilized in the analysis and forecasting of specific seasonal metrics.
 Remote Sensing provides enough detail and granularity to assist farmers with
precision farming and enough coverage to monitor crops on a global scale.
 Remote sensing allows for monitoring of 100% of global croplands at a fraction of
the cost and time that would be required to perform on a manual basis.

GDA Corporate Overview
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Agricultural Products Available Today!
 Operational Delivery of Crop Condition and Yield Reports
 Global Coverage
 Granularity to sub-national level 3 (i.e., Country, State, CRD)
 Monthly Deliveries (Bi-monthly and weekly deliveries, 24/7 web updates available in 2010)
 24/7 Service for Hands-on Analysis of Crop Conditions and Yield Forecasting
 Online interactive tools for creating your own analysis and yield forecasts.
 Rapid Response Crop maps
 Wall-to-wall for requested country, admin level or specified area
 Rapid Analysis of Flood Impact on Croplands
 GDA’s ability to utilize multiple sensors in a single application leads to unparalleled response time
and detail accuracy.
 Full Suite of Image Pre-Processing and Analytical Services, including:
 SASR (Standard Atmosphere Surface Reflectance)
 CASA (Cloud and cloud Shadow Assessment)
 NDVI (Normalized Difference Vegetation Index)
 NDWI (Normalized Difference vegetation Water content Index)
 NDDI (Normalized Difference Drought Index)
 SBDC (Scene Based Dominant Crop maps)
 SBWL (Scene Based Water Layer maps)
 All Available as Multi-scene products (Mosaics and Composites)

GDA Technology Overview
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What makes GDA unique?
 Industry is divided into two camps
1. Low resolution imaging on global scale.
GDA 2.Medium/High resolution imaging on a
Corp small/local scale
A 16 day composite low resolution image is
shown at the left. This is the industry standard
for global monitoring.
MODIS 16 day Composite: January 09, 2009
Lukas do Rio Verde, Mato Grosso, Brazil

GDA Technology Overview
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What makes GDA unique?
 GDA is the only vendor to utilize medium and
high resolution imagery on a Global scale.
GDA Why?
Corp 1. Utilizes GDA’s proprietary pre-processing
algorithms allowing for utilizing multiple
sensors in a single application to gain the
spatial, temporal and spectral resolution
required , while maintaining accuracy.
2. Automated and operational data
extraction and intelligence delivery.
A medium resolution image is now shown at the
left. This is the GDA standard for global
monitoring.
P6-AWiFS: January 13, 2009
Lukas do Rio Verde, Mato Grosso, Brazil

GDA Technology Overview
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 Intelligence data is extracted from satellite imagery.
 The resolution of the imagery determines the detail and accuracy possible.
 GDA’s processing and data extraction algorithms allow for use of medium/high resolution
imagery on a global scale.
The Industry Standard The GDA Standard
MODIS 16 day composite: Jan 09, 2009 P6-AWiFS: January 13, 2009
The advantage is Clear!

GDA Product Examples
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Time Series Analysis
 Operational Smoothing of Time Series Data
 Forecasting the Remainder of the Season
 Determination and Forecast of Various Seasonal / Agricultural Metrics
 Comparative Analysis of Current vs. Historical Time Series Data and Metrics
 Available for multiple metrics such as NDVI, NDWI, NDDI.
End of
Average TS Actual
TS
Raw TS Start of Forecasted TS
Smoothed TS

GDA Product Examples
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Yield Statistics and Forecast
Operational Delivery of Yield Forecasts and Comparison to Historical Data
GDA’s yield forecasting system determines the most accurate methodology in
which to generate the forecast (self learning) and provides analysis of the accuracy.
Yield Chart including GDA Yield Forecast, average Each forecast evaluated with
yield and trend yield forecast back cast analysis against final
NASS Yield numbers

GDA Capability Example
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Area Analysis: Brazil
 GDA completed an in depth study of the
Lukas do Rio Verde,
soybean growing season in Brazil in
Mato Grosso, Brazil 2008/2009.
 Study included detailed study of crop
acreage, crop condition and crop yield.
 The following slides highlight a subset
of the acreage study focusing on Lukas
do Rio Verde in Mato Grosso, Brazil.
 These slides highlight GDA’s
capabilities and the inherent advantages
of medium and high resolution imagery as
well as the ability to combine multiple
resolutions into a single study.

GDA Capability Example
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GDA’s TimestandTM technology automates GDA’s CASATM and USFETM technologies
radiometric standardization of multiple scenes automate feature extraction and
for analysis and mosaic creation. enhancement of imagery effected by clouds
and shadows. Croplands:
Soybeans
(light green color)
GDA GDA
Corp. croplands Corp.
croplands
forest Forest
forest Forest
croplands
Croplands:
Bare soil
(reddish color)
Overview of Lukas do Rio Verde, Mato Grosso, Brazil December 06, 2008 / P6-AWiFS image
Aug-Oct 2008 mosaic (high resolution imagery) Lukas do Rio Verde, Mato Grosso, Brazil

GDA Capability Example
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Automation allows GDA to quickly process High frequency of data is extremely important in
imagery with greater temporal detail, increasing regions where staggered planting and double
our ability to provide true crop monitoring. cropping is a common practice.
Croplands: Croplands:
Soybeans Soybeans
(light green (light green
color) color)
GDA GDA
Corp. Corp.
Fores Forest
t
Forest
Croplands: Croplands:
Bare soil Bare soil
(reddish (reddish color)
color)
December 10, 2008 / P6-AWiFS image January 13, 2009 / P6-AWiFS image
Lukas do Rio Verde, Mato Grosso, Brazil Lukas do Rio Verde, Mato Grosso, Brazil

GDA Capability Example
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GDA’s unique ability to merge data from Even medium resolution imagery will have data
multiple sensors with various resolutions, allows gaps on any single image (purple in image
for an unparalleled combination of accuracy below). GDA’s technology eliminates these
and detail. gaps.
GDA GDA
Corp. Corp.
SOYBEAN Map: December 10, 2008
SOYBEAN Map: January 13, 2009
Lukas do Rio Verde, Mato Grosso, Brazil
Lukas do Rio Verde, Mato Grosso, Brazil
Landsat 7 + P6-AWiFS + MODIS
P6-AWiFS

GDA Capability Example
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 A detailed study of Brazil provides a great example of GDA’s strengths and technology
advantages.
 Example demonstrates not only the ability to determine crop acreage but to monitor and
account for staggered planting and harvested areas, providing in-season net acreage and
accumulated planted and harvested acres.
Harvested DECEMBER 10, 2008 Acres
Soybean fields
Soybean Planted Area 333,418
GDA
Corp. Total Cropland Area 622,099
Soybean area as percent of total cropland area: 53.6%
JANUARY 13, 2009 Acres
Soybean Planted Area 526,611
Soybean area as percent of total cropland area: 84.7%
CHANGE from Dec 10, Acres
New Soybean
fields
2008 to Jan 13, 2009
New Soybean Planted Area 222,880
Soybean Harvested 32,985
SOYBEAN CHANGE Map: Dec 10, 2008 to Jan 13, 2009
Lukas do Rio Verde, Mato Grosso, Brazil

“Monitoring The World, For A Better Tomorrow”
To learn more about GDA’s :
Image Processing Services
Agriculture Intelligence Products
Environmental and Resource Management Services
Visit us on the Web at www.gdacorp.com
November 05, 2009