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ICRC Street Marketing
                  Communication Marketing Course
                       Prof. Marcel Saucet
                      Euromed Management


 Tiziano Tassi                                      Miriam Nagler
 Jacek Schab                                            Yordi Greb
 Carolin Konstandin                            Birute Markeviciute
                                                      Shafi Masudi
The concept

Objective
Sensibly people about the helpfulness of charity for
who really needs help

How
Surprising and shocking people by seeing well-
dressed people begging for money and giving out
tickets to understand and remember the message
Logistic
Place & Time
Rue Saint-Ferréol (the shopping street), Marseille, 14.30 h

Date
“Buy Nothing Day”
Saturday 28th November 2009
Tickets


                              “There are people who




                             “Other people really need


The website where find informations
Help can’t wait.

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International Red Cross Street Marketing

  • 1. ICRC Street Marketing Communication Marketing Course Prof. Marcel Saucet Euromed Management Tiziano Tassi Miriam Nagler Jacek Schab Yordi Greb Carolin Konstandin Birute Markeviciute Shafi Masudi
  • 2. The concept Objective Sensibly people about the helpfulness of charity for who really needs help How Surprising and shocking people by seeing well- dressed people begging for money and giving out tickets to understand and remember the message
  • 3. Logistic Place & Time Rue Saint-Ferréol (the shopping street), Marseille, 14.30 h Date “Buy Nothing Day” Saturday 28th November 2009
  • 4. Tickets “There are people who “Other people really need The website where find informations
  • 5.