Appkodes Tinder Clone Script with Customisable Solutions.pptx
Using Social Media For Your Beauty Business
1. By
Titilayo Ama - Spread Media
[www.spreadmediang.com]
@teeteelayo
Beauty Business MasterClass 2013
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2. Before we get started, Here are some Social
Media Statistics:
• About 40% of the World’s Population is
Online
• 66% of Adults use Social Networks
• About 50% of Adults use Smartphones
• 1 in 9 people have a Facebook Account
Demographic –Nigeria [Case might be
different]
• 800m Facebook Status Updates Daily
• 340m Tweets Daily
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4. The Top 4 Social Networks in
Nigeria
• Facebook
• Youtube
• Twitter
• LinkedIn
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5. New Connection
Information
Networking
Solutions to Problems
Stay Updated
Just Have Fun
………………………..
………………………..
Social
Media
Uses??
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6. So how does this Affect my
Business??
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9. WHY
• Why Should
we even use
Social Media
WHAT
• What
Platforms
would we
make use of
• What’s the
ROI
WHO
• Who will do all
the work?
WHEN
• Are we not
too late?
• When do we
start?
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13. Not One Size Fits All
Facebook [Your Business Community]
Youtube [Your Business Show]
Twitter [Your Business Voice]
Wordpress [Your Business Website/Blog]
******************************************
Others Include:
LinkedIn [Your Business Profile]
FourSquare [Your Business Location]
Instagram [Your Business Fashion Show]
Pinterest [Your Business Board]
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15. Facebook Buzzwords
Facebook for Business
Facebook Business Pages
Sharing Content [Types, Methods]
Facebook Tools
Analysis
What you
will
Learn
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16. BUZZWORDS
Like, Share, Comment, Delete, Reply with
Pictures
Tag, Follow Post, Promote Post, Highlight Post
Apps, Ads,
Profile, Groups, Pages
Friends, Fans, Followers, Talking about this
Timeline, News Feed
Identify Others……….
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17. FACEBOOK FOR BUSINESS
Brand Visibility
Customer Engagement
Sharing Information
Lead Generation
Advertise your Brand
Sell!! Sell!! Sell!!
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18. FACEBOOK BUSINESS
PAGES
Business Page versus Profile
Setting Up Your Business Page
[Practical Class]
Things to Consider
Content Ideas
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19. Content Types
• Share Quotes
• Share Videos
• Share Content from others in
your Industry
• Ask questions: E.g Fill in the
Gaps
• Interview someone and share
• Before and After Pictures,etc
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21. Analysis: Facebook Insights
Facebook Insights is an Analytical Tool
that [in simple terms] shows you what
works and what doesn’t.
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23. Twitter Buzzwords
Twitter for Business
Setting up your Twitter Profile
Sharing Content
Analysis
What you will
Learn
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25. Twitter for Business
Brand Awareness
Lead Generation
Customer Service
Networking
Sharing Information
Offering Freebies
Event Updates
Traffic Generation
Reputation Management/Crisis Management
……….
……….
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26. Setting Up Your Twitter Profile
Practical Class
Things to Consider
Your Name
Your Username
Your Avatar
Your Bio [160xters]
Your Location
Your Weblink
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27. Content Types
• Tweet a Question
• Start a Conversation
• Announce a new Blog Post
• Retweet the best tweet you admire
• Share a link about news in your Industry
• Start a #Hashtag relating to your Business
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35. Creating Your Blog Post
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• Anatomy of a Blog Post [Back End]
36. Why Should I?
Target Potential Clients
Boost Website Traffic
Establish You as an Industry Expert
Create a Community
Connect with other Bloggers in your
Niche
Talk About a New Product Release
Share Exclusive Discounts
A Low-cost Alternative to having a Web
Presence
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40. Last Thoughts
Main Ingredient >>> Patience
Customer Engagement is Key
Be Creative, Be Entertaining, most of
all Be Helpful.
Make Social Media a part of your
Business
Keep Connecting
Take Note of what you’re Competitors
are up to and LEARN
Avoid Making Mistakes
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43. THANK YOU!
43
I would love to connect with you!!
Facebook: Titilayo Ama Spread
Twitter: @teeteelayo
Website: www.spreadmediang.com
Email: info@spreadmediang.com
Phone No: 07080247475
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