• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
What the Heck is Twitter: Using Twitter for Business
 

What the Heck is Twitter: Using Twitter for Business

on

  • 1,368 views

Presentation given on 5/23/09 at Marlboro College, Brattleboro, VT. Discusses how to think about Twitter for business use, some dos and don'ts, etc.

Presentation given on 5/23/09 at Marlboro College, Brattleboro, VT. Discusses how to think about Twitter for business use, some dos and don'ts, etc.

Statistics

Views

Total Views
1,368
Views on SlideShare
1,351
Embed Views
17

Actions

Likes
1
Downloads
38
Comments
0

4 Embeds 17

http://aks-blog.com 11
http://renegadesystempro.com 4
http://www.linkedin.com 1
http://feedly.com 1

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    What the Heck is Twitter: Using Twitter for Business What the Heck is Twitter: Using Twitter for Business Presentation Transcript

    • What the heck is
    • Twitter is a…..
      • Real time, many-to-many Short Message Service (SMS) application
    • Twitter is a…..
      • Real time, many-to-many Short Message Service (SMS) application
      • Kinda like a chat room…..
    • Twitter is a…..
      • Real time, many-to-many Short Message Service (SMS) application
      • Kinda like a chat room…..
      • Kinda like texting….
    • Think of it as the World’s Biggest Cocktail Party…
    • … where you talk to people in 140 character bursts
    • Why would I want to use it for business?
    • Why would I want to use it for business?
      • It’s free
    • Why would I want to use it for business?
      • It’s free
      • Doesn’t take a lot of brain-power to tweet
    • Why would I want to use it for business?
      • It’s free
      • Doesn’t take a lot of brain-power to tweet
      • A quick way to update customers and friends about your business
    • Why would I want to use it for business?
      • It’s free
      • Doesn’t take a lot of brain-power to tweet
      • A quick way to update customers and friends about your business
      • Improve your customer service & customer relations
    •  
    •  
    • Why would I want to use it for business?
      • It’s free
      • Doesn’t take a lot of brain-power to tweet
      • A quick way to update customers and friends about your business
      • Improve your customer service & customer relations
      • Creating conversation
    • Why would I want to use it for business?
      • It’s free
      • Doesn’t take a lot of brain-power to tweet
      • A quick way to update customers and friends about your business
      • Improve your customer service & customer relations
      • Creating conversation = creating “buzz”!
    • But HOW??
    • It’s really easy….
      • Open an account & put in some information about yourself and your business (link to your website or blog)
    • It’s really easy….
      • Open an account & put in some information about yourself and your business (link to your website or blog)
      • Don’t forget a picture!
    • It’s really easy….
      • Open an account & put in some information about yourself and your business (link to your website or blog)
      • Don’t forget a picture!
      • Find out if people you know are on it and follow them. They will follow you back.
    • It’s really easy….
      • Open an account & put in some information about yourself and your business (link to your website or blog)
      • Don’t forget a picture!
      • Find out if people you know are on it and “follow” them. They will follow you back.
      • Observe & follow conversations and people related to your product or service
    • DON’T!
      • Follow people to have them carry your “marketing message”
    • DON’T!
      • Follow people to have them carry your “marketing message”
      • Tweet a link to your business website or blog every time
    • DON’T!
      • Follow people to have them carry your “marketing message”
      • Tweet a link to your business website or blog every time
      • Expect people to follow you. You have to give them a reason to follow.
    • DO
      • Pretend that you are networking at a party. Say interesting things.
    • DO
      • Pretend that you are networking at a party. Say interesting things
      • Tweet about special offers, sales/discounts, stuff about your life & business.
    • DO
      • Pretend that you are networking at a party. Say interesting things
      • Tweet about special offers, sales/discounts, stuff about your life & business.
      • Tweet links to articles, websites, etc. that you find interesting.
    • DO
      • Pretend that you are networking at a party. Say interesting things
      • Tweet about special offers, sales/discounts, stuff about your life & business.
      • Tweet links to articles, websites, etc. that you find interesting.
      • Create conversation!
    • DO
      • Pretend that you are networking at a party. Say interesting things
      • Tweet about special offers, sales/discounts, stuff about your life & business.
      • Tweet links to articles, websites, etc. that you find interesting.
      • Create conversation!
    • DO
      • Pretend that you are networking at a party. Say interesting things
      • Tweet about special offers, sales/discounts, stuff about your life & business.
      • Tweet links to articles, websites, etc. that you find interesting.
      • Create conversation!
    • Most importantly….
    • Have fun!