Museum Research Methods MUSM7034 Semester 1 2009 Session 5.2 Audience research in institutions www.arts.usyd.edu.au/departs/museum http://musm7034.ning.com/

A designated role, with budget. Visible and clearly located in the organisation. All audience research and evaluation goes through them. They bring end-user perspective / audience advocate Specialist skills in social research |stature + respect| Represent audience viewpoint in multi-disciplinary project teams Staff specialist / champion

A designated role, with budget. Visible and clearly located in the organisation. All audience research and evaluation goes through them.

They bring end-user perspective / audience advocate

Specialist skills in social research |stature + respect|

Represent audience viewpoint in multi-disciplinary project teams

DIY – research design, project management, report Outsource some elements (interviewing, data processing) Consultants for things you can’t do (yet) Learning cycle  continuous improvement Consultants for ‘ugly’ projects Flexibility in ‘how to’

DIY – research design, project management, report

Outsource some elements (interviewing, data processing)

Consultants for things you can’t do (yet)

Learning cycle  continuous improvement

Consultants for ‘ugly’ projects

Get staff/team involved in early stages of planning the research/evaluation Get staff involved in collecting data – attend focus groups, conduct surveys, do observations Work through the findings together – no surprises Include staff in debriefs, work through implications together ‘So what’ meeting Get consultants to research sensitive or contentious topics Use all strands of internal communication to share the findings Make short summaries of all projects Catalogue your research reports for easy reference Get buy-in

Get staff/team involved in early stages of planning the research/evaluation

Get staff involved in collecting data – attend focus groups, conduct surveys, do observations

Work through the findings together – no surprises

Include staff in debriefs, work through implications together

‘So what’ meeting

Get consultants to research sensitive or contentious topics

Use all strands of internal communication to share the findings

Make short summaries of all projects

Catalogue your research reports for easy reference

Change is possible when open to change / believe you can improve have evidence for new direction trust the source [stature of researcher] respect the content there is organisational support Changing practice

Change is possible when

open to change / believe you can improve

have evidence for new direction

trust the source [stature of researcher]

respect the content

there is organisational support

Museum 3.0 Informal science Assessing Impacts of ISE Professional Online Communities EVR SIG – on Museum 3.0 Museums and Galleries Foundation NSW Communities of practice

Museum 3.0

Informal science

Assessing Impacts of ISE Professional Online Communities

EVR SIG – on Museum 3.0

Museums and Galleries Foundation NSW

What happens at your place? What would you like to see? How could that change come about? Your place?

What happens at your place?

What would you like to see?

How could that change come about?

Gillian Savage Ph. 9954 0455 (business hours) E. [email_address] Ning. http://musm7034. ning .com/ Contact

Gillian Savage

Ph. 9954 0455 (business hours)

E. [email_address]

Ning. http://musm7034. ning .com/