How to maximize engagement in social channels
by Tiphereth Gloria, Social Media Strategy Director at M&C Saatchi on Nov 29, 2011
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Presented as part of ad:tech uni Sydney, November 2011 ...
Presented as part of ad:tech uni Sydney, November 2011
Engineering for social sharing
The competition for attention
What are social objects
How insights help to deliver optimized content
The role of third party content
How influencers can help maximize engagement
Real time versus past tense tracking
Advanced - what is Facebook's edge rank algorithm?
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