0
I’m
Vinh
TOPIC 4 : PROMOTION :
TOOLS AND OBJECTIVES




 GROUP 8
                  CĐ11C1
Promotion is an important factor in
marketing strategy of every company.
• Advertising.

• Personal selling.

• Sales promotion.

• Public relations.
ADVERTISING
• The concept of Advertising:




• The purpose of Advertising:
There are several methods and
    media of Advertising
2007:$385          2010:$450

       (billion)
WHAT DO YOU THINK ABOUT
   THE FUNCTION OF
     ADVERTISING ?
Ta Chinh
Ta Chinh
Upcoming SlideShare
Loading in...5
×

Ta Chinh

373

Published on

Published in: Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
373
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Transcript of "Ta Chinh"

  1. 1. I’m Vinh
  2. 2. TOPIC 4 : PROMOTION : TOOLS AND OBJECTIVES GROUP 8 CĐ11C1
  3. 3. Promotion is an important factor in marketing strategy of every company.
  4. 4. • Advertising. • Personal selling. • Sales promotion. • Public relations.
  5. 5. ADVERTISING
  6. 6. • The concept of Advertising: • The purpose of Advertising:
  7. 7. There are several methods and media of Advertising
  8. 8. 2007:$385 2010:$450 (billion)
  9. 9. WHAT DO YOU THINK ABOUT THE FUNCTION OF ADVERTISING ?
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×