LinkedIn Gangnam Style by Tina Powell

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A talk on the importance of using LinkedIn (Gangnam Style) in Professional Development for college students given by Tina Powell

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LinkedIn Gangnam Style by Tina Powell

  1. 1. Fairleigh Dickinson University - Silberman College of BusinessProfessional Development ProgramLinkedIn Gangnam Style by @tinacpowell
  2. 2. 1 “Gangnam” means “south (nam) of the river (gang) in Korean.2 Icon of the rapid economic development of South Korea in 1970s and 80s.3 Most wealthy area in the entire South Korea.4 Regarded as the place where people are rich, girls are pretty and everything is supposed to be cool. LinkedIn Gangnam Style 2
  3. 3. 1 175 m in 200 countries - The largest professional network on the Internet (as of August 2, 2012)2 As of June 30, 2012, LinkedIn counts executives from all 2011 Fortune 500 companies as members; its corporate hiring solutions are used by 85 of the Fortune 100 companies3 85% of recruiters go to LinkedIn before anywhere else to find talent4 As of May 2012, there are over 20 million students and recent college graduates - fastest growing demographic! LinkedIn Gangnam Style 3
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  5. 5. LinkedIn Gangnam Style 5
  6. 6. Discussion Forums Work & Academics Build His Network In His Field LinkedIn Gangnam Style 6
  7. 7. LinkedIn Search InMails to Promote Warm Response LinkedIn Gangnam Style 7
  8. 8. Advanced Search Locate Company Connect with Traveler LinkedIn Gangnam Style 8
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  10. 10. Profile  Picture - Think Professional  Headline - Keywords  Summary - Be original & kill it  Experience - Past & present  Recommendations - Get some, use restraint  Skills & Expertise - Share the love  Education - Clubs, awards, sports LinkedIn Gangnam Style 10
  11. 11. Connect 1. Classmates, friends, acquaintances 2. Teachers, professors, tutors, administration 3. Family and loved ones 4. FDU Alumni 5. Business 6. Community groups 7. Coaches and school sports teams 8. Workout partners 9. Email lists 10. PEOPLE YOU MAY KNOW (HOME) LinkedIn Gangnam Style 11
  12. 12. Groups 1. Your Groups - Fairleigh Dickinson University Alumni 6,292 2. Groups You May Like 3. Groups Directory 4. Create A Group LinkedIn Gangnam Style 12
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  14. 14. Publish 1. Like, Comment, Share 2. Send a message 3. Add a Google or Slideshare Presentation 4. Attach a link to an article, video, blog posting, article, infographic, picture, press release, student club, events, poll, athlete of the week, game, webinar 5. Add your twitter 6. Top sources only! LinkedIn Gangnam Style 14
  15. 15. LinkedIn Gangnam Style 15
  16. 16. LinkedIn Gangnam Style 1 2 3 4Profile Connect Groups Publish 16
  17. 17. Show yourunique value Presented by @tinacpowell 17

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