Social Media is simple.
Tim Young
Socialcast | www.socialcast.com
twitter.com/timyoung

There is no secret.

Life is about relationships

Our families

Our friends

Our co-workers

Today we build relationships online

Social media is just a clever name for
building relationships online

So how do you build relationships?

It is not about a checklist of sites to be on

Remember kindergarten?

You learned how to share

Sharing builds relationships

Relationships bring us happiness

Brands are not people and cannot engage

Share the people behind your brand

Share who they are

Share what they do

Share their passion

Share their stories with other people
And they will build a relationship with the
stories that create your brand

Think about your company. What can you share?

About the Author
Tim Young is the founder of Socialcast and a Gen Y ambassador, consultant,
and speaker. Tim provides the creative vision and leadership for the Socialcast
enterprise social messaging platform on a daily basis. Additionally, he helps
organizations of all types engage with and understand their Gen Y employees and
customers. Tim has been featured as a speaker at Interop/Software 2008, KM World
and Intranets Conference, Defrag, and the New Marketing Summit 2008.
Connect with Tim on LinkedIn - http://www.linkedin.com/in/timhyoung
Connect with Tim on Twitter - http://www.twitter.com/timyoung
Contact Tim about speaking or Socialcast - tim@socialcast.com
For more information about Socialcast visit: http://www.socialcast.com

Licensing:
http://creativecommons.org/licenses/by-nc-nd/3.0/us/

Creative Commons Photo Credits
Slide 1: Unity in Diversity - http://flickr.com/photos/untitlism/22800371/
Slide 2: Dirty Little Secrets - http://flickr.com/photos/59953599@N00/2852302091/
Slide 3: The Family Picture - http://flickr.com/photos/49024304@N00/245680869/
Slide 4: Vintage: Family Gathering, 1975 - http://flickr.com/photos/freeparking/2089450249/
Slide 5: Let’s ride again my friends - http://flickr.com/photos/whiskeytango/420569280/
Slide 6: Crazy coworkers - http://flickr.com/photos/tyger_lyllie/56688439/
Slide 7: Facebook - http://flickr.com/photos/pshab/498122926/
Slide 9: Question Mark - Day 35/365 - http://flickr.com/photos/andreanna/2812118063/
Slide 10: Twitter Bird - http://flickr.com/photos/tashmahal/2724175411/
Slide 11: Kindergarten, in session - http://flickr.com/photos/wwworks/2885861465/
Slide 12: Sharing - http://flickr.com/photos/angela7/534883941/
Slide 13: Sharing! - http://flickr.com/photos/ryanrocketship/2923938470/
Slide 14: Happiness is... - http://flickr.com/photos/frazzledjen/188417280/
Slide 15: Acme Fire Extinguisher Company - http://flickr.com/photos/thomashawk/439772637/
Slide 16: Lego People - http://flickr.com/photos/joeshlabotnik/305410323/
Slide 17: Workers -http://flickr.com/photos/amanito/719229070/
Slide 18: Late for work - http://flickr.com/photos/eneas/2522135992/
Slide 19: A day in work - http://flickr.com/photos/latente/2138610237/
Slide 20: I love to share - http://flickr.com/photos/creativecommons/2294317199/
Slide 21: Nature in the hands of our youth - http://flickr.com/photos/mike9alive/1187807545/