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Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
Social Media for Artistic People
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Social Media for Artistic People

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What’s the difference in websites, blogs and social networks and …

What’s the difference in websites, blogs and social networks and
which ones should I use? Explore the advantages and interactions of all methods.

Published in: Education, Technology, Business
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  • 1. Social Media for Artistic People<br />The basics for marketing yourself online.<br />By Tim Vahsholtz<br />Available on slideshare.net<br />
  • 2. Social Media for Artistic People<br />The basics for marketing yourself online.<br />By Tim Vahsholtz<br /><ul><li> Pencil artist
  • 3. TV Producer, Production
  • 4. Sound Engineer
  • 5. Marketing Background
  • 6. Photographer
  • 7. programmer, designer </li></li></ul><li>Media and Marketing<br />
  • 8. Social Media:<br />Quick to start<br />Doesn’t cost much<br />Instant Interactivity<br />Easier to find you in search engines<br />First mover advantage<br />Hubspot.com<br />
  • 9. The Short List:<br />• Email account<br />• Facebook<br />• Website<br />• Twitter<br />• Linked In<br />
  • 10. The Short List:<br />Tie as many of these together as possible:<br />tim@shutterthat.com<br />Facebook.com/shutterthat<br />Shutterthat.com<br />Twitter.com/shutterthat<br />
  • 11. Email account<br /><ul><li> Email
  • 12. Calendar
  • 13. Documents
  • 14. Photos (Picasa)
  • 15. Google +</li></li></ul><li><ul><li> Create Profile
  • 16. Add Friends
  • 17. Create Artist Page
  • 18. Add photos
  • 19. Add Content</li></li></ul><li><ul><li> Your Profile is not your Page
  • 20. People send you a “Friend Request”
  • 21. People “LIKE” your Page</li></li></ul><li><ul><li>Profiles are more personal.
  • 22. Pages are more focused on business.</li></li></ul><li>
  • 23. Pages:<br /><ul><li> Allow anyone to click “like” at anytime, without being your friend first.
  • 24. Allow you to create events, i.e., this marketing workshop.
  • 25. Allow you to keep your personal life to your profile.
  • 26. Have no restrictions on number of followers.
  • 27. Allow others to administrate the page and add or change content.
  • 28. Anyone can suggest your page to their friends.</li></li></ul><li><ul><li> Groups
  • 29. Usernames</li></li></ul><li>Website<br />
  • 30. Website<br /><ul><li>Domain
  • 31. Hosting
  • 32. Layout</li></li></ul><li>Website<br />Thing to consider:<br /><ul><li> Your initial involvement
  • 33. How often you want to, or are able to, update
  • 34. Your budget</li></li></ul><li>Website: DIY<br /><ul><li> WIX
  • 35. web.com
  • 36. blogspot.com</li></li></ul><li>Website: DIY<br /><ul><li> FREE or low cost
  • 37. Domain name limited
  • 38. Limited customization
  • 39. Most are not mobile friendly</li></li></ul><li>Wordpress.org<br />Wordpress:<br /><ul><li> More customization
  • 40. Easy to update content
  • 41. Customizable theme
  • 42. Multiple Plugins
  • 43. Mobile layout / themes</li></li></ul><li>
  • 44.
  • 45.
  • 46.
  • 47. Content<br />
  • 48. THE PYRAMID OF CONTENT<br />
  • 49. Website: <br />Your portal of everything about you and your art.<br />Facebook: <br />A more recent representation.<br />Twitter: <br />What is happening right now.<br />
  • 50. Twitter is a 140 character or less statement, invitation, promotion, or referral.<br />Anyone can follow you on Twitter.<br />Twitter is public.<br />Twitter is immediate.<br />Twitter can be long lasting! <br />
  • 51. You can follow a group or stream by knowing the #hashtag.<br />#followfriday<br />#musicmonday<br />#arwx<br />Twitter is a great way to build a fanbase outside your area.<br />
  • 52.
  • 53. Content<br /><ul><li> Bio, contact info
  • 54. Photos of your work
  • 55. How to articles </li></li></ul><li>Content<br />The key to success is to add relevant content and keep that content updated.<br />
  • 56. Other sites and resources:<br /><ul><li> Photo sites like Flickr or Picasa
  • 57. Linked In
  • 58. Esty</li></li></ul><li>Flickr:<br /><ul><li> Photo sharing site
  • 59. Tag and link your photos to bring traffic to your website and boost your Google ranking.</li></li></ul><li>Linked In<br /><ul><li> Networking site
  • 60. Focuses more on professional relationships and connections.</li></li></ul><li>
  • 61. Social Media for Artistic People<br />The basics for marketing yourself online.<br />By Tim Vahsholtz<br />
  • 62. <ul><li> Photography
  • 63. Website Design
  • 64. Media Production, video, audio and print
  • 65. Facebook / Social sites set up and maintenance</li></li></ul><li>$25 off any service or project<br />

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