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Twitter use in higher education

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The use of twitter in higher education is more than a fad. Twitter provides a medium ideally suited to supplement traditional teaching such that better learning outcomes can be achieved. …

The use of twitter in higher education is more than a fad. Twitter provides a medium ideally suited to supplement traditional teaching such that better learning outcomes can be achieved.
[Disclaimer: all nice graphics are from @pieter_vh. All ugly ones and bad use of nice graphics, is to my credit]

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  • 1. TWITTER IN HIGHER EDUCATION tim.smits@soc.kuleuven.be @timsmitstim
  • 2. BASICS OF TWITTER – ARCHITECTURE OF THE CONVERSATION MEDIUM In timeline of all followers (unidirectional following) Open to everyone via twitter.com Automatically in my timeline/mentions Open to everyone via twitter.com
  • 3. RANGE OF APPLICATIONS – IT’S NOT A FAD
  • 4. Class Interaction Study Monitoring Motivate Motivated Metacognition Guests & Multicampus Personal Branding Lifelong Learning
  • 5. EXAMPLES - INTERACTION
  • 6. 1. CLASSROOM DISCUSSION Typically, class interaction involves 1 student at a time. Each interaction consumes class time. Twitter provides opportunity to have mass interaction:  Character limit, so only little time per interaction  Visualisation for rapid processing of opinions  Incentive to provide a concise answer Question types: Yes/No; Multiple choice; Opinion; Why; … Or even references and links to external sources
  • 7. At the beginning of my advertising course (@KulAdv), I showed students two ads for the same product. Question:  Which one is better: #kids vs #badjas?  Why?
  • 8. Result:  Within 12 minutes, there were 106 responses of students following the class.  Discussion of these tweets resulted in teacher’s insight in students’ reasoning, and students’ insights in the correct, false and overlooked parts of their reasoning  These tweets were then sent to the makers of the ads, which they followed up with tweets to the class
  • 9. 1. METACOGNITION, MOTIVATION, AND INTERACTION Students write an awful lot of papers.  But know little about each other’s papers  Are hardly pressed to really take a stance in them So, for a group paper assignment, I ask my students to tweet their key conclusion.  Suddenly students knew about each other’s work and the popularity of their topic (often inverse to creativity)  They had to think about a conclusion  They informed the world (and their subject) about their opinion
  • 10. Sixty papers, resulted in 157 tweets E.g.  @KulAdv De Wakkere Bakker-Campagne, humor op maat gesneden! http://t.co/Gv2Ia1Tj #groep22 #wakkere bakker  @kuladv #groep 17 My latest SlideShare upload : AdCampagin_kul_groep17 http://t.co/fz6RYcws  RT @charlotte_devos: @KulAdv Joint advertising: stehrk in aandacht trekken, maar deze case blaast niet omver. Effectiviteit? #jointads #STIHL #Bel&Bo  De schandalig goede campagne maakt Euro Millions schandalig rijk! #groep2takehome @Kuladv @TimSmitsTim  @KulAdv @BinckBank_BE Wie laat u in uw douche? Wie mag uw rug masseren? Hoe BinckBank u overtuigt uw grootbank te verlaten. #ReclGroep41 [@BinckBank_Be: “@BynensLaurens @RobRecule @KulAdv Benieuwd naar jullie resultaten! #ReclGroep41”
  • 11. TIPS – TRICKS – ISSUES
  • 12. Which language to use? Strictly professional? Strictly research & education? Personal account or course account? Anxious/worried students? Trolls? Obligatory? It is #openedu. Expect to feel uncomfortable from time to time
  • 13. #TWEXIT @timsmitstim - @kuladv - @kulmarcom @kulperscom - @ims_kul