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Hybrid Multiplatform Delivery<br />“It’s all about the Customer, Stupid!”<br />Tim Parsons – Commercialising Video Sept 20...
FACT: Launching a commerciallyviable digital movie distributionbusiness is hard.<br />Failed<br />Failed<br />Failed<br />
FACT: Legal digital download services for movies + TV haven’t worked. <br />Steve Jobs: “Apple TV is a hobby”<br />
FACT:Most consumers already have a simple, accepted way to watch movies:<br />
Digital movie alternatives still looktoo expensive, or too muchlike hard work.<br />
We aim to change that.<br />
…as only a pure-play entertainment company with60,000+ active subscribers can.<br />
Customer acquisition,trialist conversion,			    subscriber retention.These things are hard.<br />
We know our subscribers.<br />
We’re growing 20% per quarter,ARPUs above $17, churn at lowest level ever.We get it.<br />
We will carefully transition ourexisting 60,000+ subscribers from…<br />+<br />
...to amultiplatform digital service<br />Brought to you by<br />
No  set-top boxes.No  lock-in contracts.No  high upfront costs.No  ISP restrictions.No waiting – streaming vod.<br />
The model is clear, andtechnologies are proven at scale.<br />
Catchup TV services have proven that consumer broadband and distribution networks are ready.<br />
And demand is picking up. For DISCS!<br />ANZ DVD-by-mail<br />prob. peaks later<br />US: DVD-by-mail<br />peaks sometime<...
Time to accelerate growth of our core DVD business.AND add digital to the mix.<br />+<br />+<br />+<br />streaming<br />st...
We are already #1 in online DVD distribution in Australia. <br />
We aim to be #1 in digital multiplatform movie & TV entertainment too. <br />
Thanks !www.quickflix.com.autim.parsons@quickflix.com.autwitter @timparsons<br />
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Quickflix Hybrid Multiplatform Service Launching 2011

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No-one has yet launched a pure-play commercially viable multiplatform Movie/TV service in Australia - yet.

We aim to change that - here's how !

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Transcript of "Quickflix Hybrid Multiplatform Service Launching 2011"

  1. 1. Hybrid Multiplatform Delivery<br />“It’s all about the Customer, Stupid!”<br />Tim Parsons – Commercialising Video Sept 2010<br />
  2. 2. FACT: Launching a commerciallyviable digital movie distributionbusiness is hard.<br />Failed<br />Failed<br />Failed<br />
  3. 3. FACT: Legal digital download services for movies + TV haven’t worked. <br />Steve Jobs: “Apple TV is a hobby”<br />
  4. 4. FACT:Most consumers already have a simple, accepted way to watch movies:<br />
  5. 5. Digital movie alternatives still looktoo expensive, or too muchlike hard work.<br />
  6. 6. We aim to change that.<br />
  7. 7. …as only a pure-play entertainment company with60,000+ active subscribers can.<br />
  8. 8. Customer acquisition,trialist conversion, subscriber retention.These things are hard.<br />
  9. 9. We know our subscribers.<br />
  10. 10. We’re growing 20% per quarter,ARPUs above $17, churn at lowest level ever.We get it.<br />
  11. 11. We will carefully transition ourexisting 60,000+ subscribers from…<br />+<br />
  12. 12. ...to amultiplatform digital service<br />Brought to you by<br />
  13. 13. No set-top boxes.No lock-in contracts.No high upfront costs.No ISP restrictions.No waiting – streaming vod.<br />
  14. 14. The model is clear, andtechnologies are proven at scale.<br />
  15. 15. Catchup TV services have proven that consumer broadband and distribution networks are ready.<br />
  16. 16. And demand is picking up. For DISCS!<br />ANZ DVD-by-mail<br />prob. peaks later<br />US: DVD-by-mail<br />peaks sometime<br />in 2012-2014<br />Streaming<br />Replaces<br />DVD-by-mail<br />over time<br />2000 2002 2004 2006 2008 2010 2012 2014 2016 2018 2020 2022 2024 2026 2028 2030<br />Netflix: “DVD-by-mail shipments peaking soon”<br />
  17. 17. Time to accelerate growth of our core DVD business.AND add digital to the mix.<br />+<br />+<br />+<br />streaming<br />streaming<br />
  18. 18. We are already #1 in online DVD distribution in Australia. <br />
  19. 19. We aim to be #1 in digital multiplatform movie & TV entertainment too. <br />
  20. 20. Thanks !www.quickflix.com.autim.parsons@quickflix.com.autwitter @timparsons<br />
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