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Take Your Website Mobile

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Is your SBDC’s website mobile ready? Can your clients access information or register for class using a mobile device? Do you even know what your website looks like in a mobile device? If not, then ...

Is your SBDC’s website mobile ready? Can your clients access information or register for class using a mobile device? Do you even know what your website looks like in a mobile device? If not, then this seminar is for you! Timothy Lee, a dynamic and popular ASBDC conference presenter, will explain in easy to understand steps how to adapt your or your client’s website for display on mobile devices. You’ll learn about worldwide design standards, low-cost off-the-shelf solutions, free cell phone emulators for testing your pages, and much more. Cell phones welcomed here!

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  • The learning curve is much smaller today than it was just a few years ago.

Take Your Website Mobile Take Your Website Mobile Presentation Transcript

  • Take Your WebsiteMobile
  • The Mobile Device Market
  • Mobile devices outnumber PCs
  • Mobile > PCs + TVs Worldwide
  • Mobile Content Usage
  • The Problem
  • Mobile Standards
  • W3C Vision
    Remember to do something on the Web when you get back to your computer
    Do it immediately, within the context that made you want to use the Web in the first place.
  • XHTML-MP
    Well-formed documents
    Families of Tags
    - Structure
    - Text
    - Basic forms
    - Basic tables
    - Images
    - Meta data
    Cascading Style Sheets
  • .mobi Domain
    3 Mandatory Rules
    Rule 1 - Valid XHTML Mobile Profile
    Rule 2 - Use 2nd level domain
    www.me.mobi
    Rule 3 - no frames
    Registry tests every 90 days!
  • Making a Website Mobile Ready
  • MobiForge
    34,000 mobile developers
    Free Guides
    - Beginners
    - Developers
    Articles by experts
    Ready.mobi tool
    Mobile Web Templates
  • “Simplifying” a website
    Decide on path
    1 site – detect devices
    2 sites - .mobi / m.
    Methods
    1. Strip Images & Styling
    2. Handheld Stylesheets
    3. Tables for data only
    4. Eliminate javascript
    5. Unsupported tags
  • Testing Websites / Emulators
    mobiReady
    Readiness
    Size, Time & Cost
    Visualization
    Test summary
    Help Me Fix It
    Nokia emulator
  • dotMobiMobile Web Site Builder
    No technical knowledge
    No software to install
    Sites guaranteed to work
    Host wherever you want
    Hundreds of features
    -forms, audio, video, ads
  • Marketing
    WML Search Engines
    - mopilot.com
    - taptu
    Web Search Engines
    - Google
    - Ask
    - Bing
  • Case Study
    Arkansas SBTDC
    ASBTDC.UALR.EDU
  • MobiReady
  • Mobile Access Already At 1-2%
  • Mobile Users Going Deep
  • Greater Conversion Rate & Orders
  • XHTML Basic Sites Are Faster
  • Best Practices
    Need to have one
    Make sure it works
    Solve real problem
    Maintain laser focus
    Content is king…but in small bites
    Simplify, don’t over-simplify
  • Arkansas SBTDC
    2801 South University
    Little Rock
    FREE Consulting & Research Services
    Mobile Web
    Social Media
    Search Engines (SEO)
    501 - 683 - 7700
    asbtdc.ualr.edu