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Content Marketing Retreat: Using Google Analytics

by Owner at Mightybytes, Inc. on Sep 27, 2012

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This presentation addresses how Google’s flagship measurement app can help you glean actionable insights from your website’s content performance. It also covers how to track engagement and ...

This presentation addresses how Google’s flagship measurement app can help you glean actionable insights from your website’s content performance. It also covers how to track engagement and conversions using goals and funnels as well as several use cases for why you should customize it to meet specific needs, such as tracking video playback, email campaign performance, and so on.

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Content Marketing Retreat: Using Google Analytics Content Marketing Retreat: Using Google Analytics Presentation Transcript