What do we mean by
Times have changed. Supporting mobile phones used
to involve making sure e-mail worked on them.
To a great extent modern phones can conﬁgure
themselves so new support issues are quite different.
Today, we are asked questions like:
“Can I access my lecture
timetable on my phone?”
“Can I have SMS notiﬁcation of
when my exam results are out?”
“Is there a map of libraries I can see on my mobile?”
Smartphone year on year growth in 2008 -
13.9% despite economic downturn
Handsets with a compelling user experience,
namely Blackberry and iPhone showed
‘Unlimited data’ plans have also made them
more attractive to use.
Source - Gartner Statistics
131 million smartphones were sold in 2008, this is
set to increase to 300 million in 2013.
1.1 Billion users are expected to be using
smartphones in 2013.
Source - 7th July 2009 report by Park Associates
All mobile phones will
Oxford’s new Mobile Services Site
Access to a selection of custom services
including some which are ﬁrsts for any University
“Let me listen to some podcasts
“What’s my College Tutor’s
“W here’s my nearest postbox
and w hat time is it collected at?”
“Which is the closest open
which has X book?”
“When’s the n
ext bus from
my nearest bus
“Show me a cycling route from
where I am to Y department”
One of the ﬁrst in the UK
and will possibly impact in the press!
28th July 2009 21st August Feature Freeze
24th August 11th September Debug period
14th September 2nd October Private Beta
5th October March 2010 Public Beta
... after that
Augmented Reality Services?
Information Display Applications?