The future of apps
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The future of apps

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Barcamp VRT (21/01/12) presentation on the future of apps.

Barcamp VRT (21/01/12) presentation on the future of apps.

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    The future of apps The future of apps Presentation Transcript

    • The future of apps By @tijs
    • As advertising shifted towards services, apps became the ideal branded utility.
    • Examplesare legio.
    • Now here’s the problem: digitalservices are limited to ... digital.
    • People want to be ableto create, touch, hold,display and gift things.
    • A physical card is so muchmore special than an email.
    • 2012 promises to bring a lotmore examples of this trend.
    • Yet while we do want toexperience tangible things,we don’t want to lose the advantages of digital.
    • From a digital service to adigitally enhanced service.
    • So there it is: the birth of the remote app.
    • Apps that let you monitor, control and optimize digitally enhanced products and services.
    • Nike Plus
    • Nike Fuelband
    • Jawbone Up
    • Wakemate
    • Withings Scale
    • Withings BloodPressure Meter
    • Copenhagen Wheel
    • Changers.com
    • Nest thermostat
    • Fiat Ecodrive
    • Volvo on Call
    • Lego Lifeof George
    • Check http://pinterest.com/tijs/smart-app-devices/ for updates.
    • By @tijs