Sharemojo #TiEbootcamp demo day pitchPresentation Transcript
Enables online merchants to reduce cost of customer
acquisition by helping them create performance-driven
referral marketing campaigns.
Traditional ways of acquiring customers are too
Super simple way to create referral marketing
campaigns for online merchants
Incentivize referrers for sharing
products and generating sales.
User clicks on sharemojo button or widget on merchant’s
User can share the product on facebook, twitter, blogs
We incentivize the user for sharing the product with
Merchant knows exactly where sales are coming from.
Traction… pilot on 4 online merchants
Currently, we’re running a pilot with four merchants:-
On average:- 3% of visitors click on widget and 20% of those who click share.
Some honors:• Won the best startup award in internet category at
SiliconIndia’s startup city event in 2013.
Some media mentions:-
Initial Target Market… 900 merchants using Magento
merchants in Alexa
10% of 9000
Most merchants acquired through e-comm frameworks
and platform marketplaces…
Channels/Methods:• Promoting through e-commerce frameworks and platform
marketplaces and forums.
• E-commerce is a strong referenceable market.
Product, influencer, and affiliate-level tracking
Medium sized online
All logos and trademarks are properties of their respective companies
Price discovery... $40-$60/month/merchant
• Monthly Tiered SaaS based recurring revenue model.
• Pricing plans based on the the number of value drivers :- referrers,
referrals, and referral visits.
• Extremely passionate about creating products.
• Started two companies earlier.
• Quick learner, ex-Cadence, ex-Qualcomm.
• Strong technical background. MSEE from University of
What we’re looking for… Partnerships for a
Access to e-commerce platforms, frameworks, and companies.
Capital when we have 50 merchants and better metrics related
to referrals and referral visits.
• We enable online merchants to create their very own performancedriven referral marketing program.
• Product installed on four e-commerce websites with more in
• Magento extension is ready and is ready to go primetime. Support
for more e-commerce extensions/frameworks on the way.