Tia Dobi Portfolio Piece B2B email speaker event pitch
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Tia Dobi Portfolio Piece B2B email speaker event pitch



"12 New Marketing Trends to Profitably Grow Groups, Organizations and Companies." ...

"12 New Marketing Trends to Profitably Grow Groups, Organizations and Companies."

3-page B2B sales letter selling speaker tickets at the 2008 Freedom Fest conference. Ghostwritten for CDMG CEO and reknowned direct response marketer Craig Huey.



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    Tia Dobi Portfolio Piece B2B email speaker event pitch Tia Dobi Portfolio Piece B2B email speaker event pitch Document Transcript

    • Mark Skousen invited (one speaker) Craig Huey to FreedomFest 2008…primarily for exhibitors and speakers only. It’s a special perk that will help you leave FreedomFest with more clients, members or donors. Craig isn’t talking about geopolitical affairs, free market economics, politics, Christianity or libertarian philosophy—but he could. Instead he’s going to show you how to dramatically increase your customer base—does that sound good to you? Mark’s known and used Craig’s marketing genius for over 20 years, seeing him do amazing things with entrepreneurs and organizations to catapult them from start-ups to multimillionaires. So Mark asked Craig to help you as your special added bonus for FreedomFest 2008. Dear Exhibitor or Speaker, You’re invited to a special talk on how to dramatically increase your profits. How? By using little-known new trends that could double, triple, even quadruple your sales. Mark Skousen has asked Craig to share these new trends with you at his FreedomFest ’08 session titled, 12 New Marketing Trends to Profitably Grow Groups, Organizations and Companies. Why is Craig giving this talk? Well, he’s a libertarian, entrepreneur and political activist just like you. Plus, Mark can tell you that Craig is best known for scientific, accountable marketing to create: Direct mail (including magalogs)• Direct marketing websites, microsites and landing pages• Direct response TV commercials and infomercials• Direct response radio• Direct response display ads and banner ads• Email marketing• Mailing lists and email lists• Follow-up kits and conversion series• Viral marketing•
    • Search engine optimization• Pay-per-click• Mobile marketing• …that generate leads, sales and profits in almost every market. Craig has helped launch and grow thousands of organizations and companies like The Motley Fool, Human Events, Agora Publishing, Phillips Publishing, Free-Market News Network, TheStreet.com, The Foundation of Economic Freedom, Ron Paul for President, Biola University, Jews for Jesus, The California Club for Growth, Standard & Poor’s and more, helping them maximize their profits and grow their businesses. Craig has generated more leads, customers, subscribers and donors than any other copywriter or ad agency in America! And Mark can tell you that Craig is passionate about saving time and money. But here’s the dilemma... Craig knows first-hand that most business owners and organizations don’t see marketing as an investment; they see it as an expense. So in a down market, it’s the first line item to go. But when you do that, you’ve just lost your #1 way to get paying customers, clients or donors. The trouble is most businesses don’t know how to market during an economic downturn. Now here’s how you can get around this little situation Sign up for Craig Huey’s FREE session at FreedomFest ’08: 12 New Marketing Trends to Profitably Grow Groups, Organizations and Companies. This session leaves no stone unturned when it comes to systematizing the marketing process during a downturn with in-depth strategies, tips and tools to make a huge difference in your ability to create marketing that sells…and you’ll do it much more quickly! You’ll discover information like: 7 surprising strategies to grow your customer base, including email secrets,• integrating direct mail and the web and paid search Why so many campaigns and efforts fall short of success• 4 critical objections you must overcome to get the sale or donation dollars• The safest way to construct an irresistible offer• Everything you must know about mailing lists• The secrets to making your competition irrelevant• The 12-point checklist for avoiding a costly website blunder• The disastrous loss of orders because of just one overlooked rule• Why most organization websites commit homepage suicide• The little-known response secret that can dramatically increase your organization’s• database The #1 marketing blunder that’s probably costing you time and money• Plus you’ll get Craig’s priceless copywriting process, mated with 30 years of proven direct response strategies that have turned small groups into multimillion-dollar operations and have helped grow large companies even larger with sales breakthroughs like these: • The publishing company that thrived during the last recession (while rescuing sales online using antishopping cart abandonment techniques) Little-known secrets of headline writing and domain-name choice that routinely• bump search engine ad response by 20%—or more! • The company that dared to launch into an established market using a direct
    • marketing video…and increased home spa sales 1,000% over previous efforts How a home-based pie-maker tripled the response to her products using the secret• tactics of testimonials • Methods for using time-test direct response copy and graphics that doubled a newsletter’s subscription base—even though their competitors’ were shrinking by 50% or more! How an email joke cost Chevron $2.2 million: Magalogs that multiply sales like• magnets by using direct response strategies of targeted lists, killer copy and sophisticated graphics • 3 models for creating the right offer, like the one used in TheStreet.com, exceeding ROI projections by over 350% The Craig Huey multimillion-dollar-selling copywriter’s response device language• that often doubles response You’ll walk away from 12 New Marketing Trends to Profitably Grow Groups, Organizations and Companies with a complete system for plugging the profit leaks that are currently letting high-paying prospects and customers slip through your fingers. A proven persuasion model From monster control copy, selling techniques and website conversion strategies to segmenting, targeting and even renting your lists, you’ll have information you need, ready for you to model. Imagine making one small change in your marketing that could immediately pull more profits—priceless! This may be the most valuable session you attend at FreedomFest ’08 this year All I ask is that you register now so we’ll know you’re coming. The session is on Thursday, July 10, at 11:30 a.m. in the Bronze 2 Room. Call Veronica now at 310-212-5727 or email me at rflanagan@cdmginc.com to attend 12 New Marketing Trends to Profitably Grow Groups, Organizations and Companies. As soon as I receive your request, I’ll confirm your attendance via email so you know you’re in. Yours for more profits and bigger response, Roosevelt Flanagan Exhibitor Coordinator Creative Direct Marketing Group, Inc. P.S. When all the spots are filled, I’ll send an email letting you know. If you haven’t received it yet, you’re safe. Remember, notice is going out to over 110 exhibitors and speakers and there are a limited number of seats. They won’t last long. P.P.S. 12 New Marketing Trends to Profitably Grow Groups, Organizations and Companies is for deadly serious marketers who know the value of a real edge…and how to use it. If you’re getting all the traffic, orders and sales you can handle, this session is not for you. But if you’re not quite satisfied with your profits and can’t figure out what’s missing, email me at rflanagan@cdmginc.com to guarantee your reserved seat. I look forward to hearing from you.