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Mobile trend & technology

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  • 1. Mobile Trend & Technology
  • 2. It is not just a phone…
    Video Player
    Email
    Note
    Music Player
    News feed
    Game
    Weather report
    Musical
    Instrument
    Wallet
    Social Network
    Tool
    etc….
  • 3. Worldwide Smartphone Sales to end Users by OS in 2Q11(Thousands of Units)
    The combined share of iOS and Android in the Smartphone operating system (OS) market doubled to nearly 62% in the second quarter of 2011
    Gartner expects mobile devices sales to grow around 12% throughout the rest of 2011
    Speed of innovation defined by internet companies, not hardware/ networks - VisionMobile
  • 4. 1. Low-cost Android
    Literally a billion people getting inexpensive, browser-based touchscreen phones over the next few years : Eric Schmidt
  • 5. 2. App Economy : The next BIG thing
    Total Active iOS’s Apps (currently available for download) : 466,675  apps Source : 148apps.biz (19/09/11)
    Forecast : Mobile App Downloads to Top 182 Billion By 2015
    Source : IDC (23/09/11)
  • 6. Everyone wants their own app store
    Source : Distimo, March 2011 , Vision Mobile
  • 7. Source : Distimo, July 2011 ,
  • 8. Source : Distimo, July 2011 ,
  • 9. 3. The future of convergence is experience roaming
    Source : VisionMobile
  • 10. 4. Cloud Computing is the new paradigm for mobile applications
  • 11.
  • 12.
  • 13. 5. Mobile Marketing (Technology Part)
    Location Based Service (LBS)
    Near Field Communication (NFC)
    Augmented Reality (AR)
  • 14. Mobile Marketing - LBS
  • 15. Mobile Marketing - AR
    Augmented Economics - Making money by connecting the physical world with virtual worlds
  • 16. Mobile Marketing - NFC
    Out-of-Home Marketing : Advertisers, Retail outlet, TV Networks etc.
  • 17. 6. Mobile Payment
  • 18. Vending Machine & Transportation with NFC
    Mobile POS supports NFC
    Smart Shopping with NFC
  • 19. Thank you
    Twitter : @mimee
    Email : mimeeja@gmail.com
    Web : www.thumbsup.in.th
    Twitter : @thumbsupTH
    Facebook : facebook.com/thumbsupTH