@thoughtben   Ben Templetonben@thoughtden.co.uk
Everyone has a  playful side
Yay! Ben has 10 Red Cards!
Hobbyism & hacking    High expectations                        “Feed Toby” TheNextWeb
Points GamificationChallenges               Discounts
Exploratorium, 2010
Experimentation  Curiosity                            ChallengeExpression                  Play                 Legitimate...
© igfest 2009
Technology takes a back seat                           © igfest 2009
The Pervasive Media Studio      Collaboration   User-centred design   Fail fast
Bring the archive to life
v    “Zoom!”
Understand the space           New interactions with objects                       Encourage visitsv    “Capture the Museum”
v    “Capture the Museum”
Art outside the gallery    Casual audience                                           http://tdn.lv/MTB-vidv               ...
2,500artwork ‘tags’
Everyone has a  playful side “Play is...a simulator that allows us to imagine       different scenarios with little risk” ...
@thoughtben   Ben Templetonben@thoughtden.co.uk  Questions?
Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den
Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den
Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den
Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den
Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den
Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den
Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den
Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den
Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den
Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den
Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den
Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den
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Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den

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Creative Director of Thought Den, Ben Templeton, discusses why Museums and Galleries

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Moving the Goalposts: Why Museums Need to Play More - MuseumNext2012 - Ben Templeton, Thought Den

  1. 1. @thoughtben Ben Templetonben@thoughtden.co.uk
  2. 2. Everyone has a playful side
  3. 3. Yay! Ben has 10 Red Cards!
  4. 4. Hobbyism & hacking High expectations “Feed Toby” TheNextWeb
  5. 5. Points GamificationChallenges Discounts
  6. 6. Exploratorium, 2010
  7. 7. Experimentation Curiosity ChallengeExpression Play Legitimate failure Choice Learning Exploratorium, 2010
  8. 8. © igfest 2009
  9. 9. Technology takes a back seat © igfest 2009
  10. 10. The Pervasive Media Studio Collaboration User-centred design Fail fast
  11. 11. Bring the archive to life
  12. 12. v “Zoom!”
  13. 13. Understand the space New interactions with objects Encourage visitsv “Capture the Museum”
  14. 14. v “Capture the Museum”
  15. 15. Art outside the gallery Casual audience http://tdn.lv/MTB-vidv “Magic Tate Ball”
  16. 16. 2,500artwork ‘tags’
  17. 17. Everyone has a playful side “Play is...a simulator that allows us to imagine different scenarios with little risk” Robin Dunbar, University of Oxford
  18. 18. @thoughtben Ben Templetonben@thoughtden.co.uk Questions?
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