4. Re-inventing Volunteerism
• The challenge - are you Inside–Out Need to
be innovative, future-focused? But how?
• Start with Why & MBSN
• Be the catalyst, not the hub: Outside–In
• Cool Tools
13. Holistic Approach
• IEEE is very decentralized
• No common agreement on who is a volunteer or #
• Concerns:
• volunteer pipeline
• getting people actively involved sooner
• Investigation:
• comprehensive research program
• staff & volunteer focus groups
• Surveyed current, former & non-volunteers
• Breaking down silos
14. Loyalty Programs
• Liz Messner, CAE, IOM – Senior Manager
Membership, Society of Petroleum Engineers
• Org Type: IMO
• Members: 110,500
• Staff: 375, 7 Offices
• www.spe.org
15. Loyalty Programs
• Andy Steggles – President
& Chief Social Strategist,
Higher Logic
• www.higherlogic.com
16. •100 year old
corporate practice
translates well to
volunteerism
Motivate
Engage
Appreciate
Loyalty Programs
17. MentorMatch
• Laura Brook – Director, Community
Development, Financial Planning Association
• Org Type: IMO
• Members: xxx
• Staff: xxx
• www.fpanet.org
18. MentorMatch
• 6-month program
• Coach involvement
• 3 FPA-led calls:
1. Kick-off – mentors and mentees
2. 2-month check-in – mentors separate from mentees
3. Wrap-up: celebrating successes – mentors and
mentees
• Engages tough audiences – members young
and mature.
19. The ROI of Volunteers
• Tobi Johnson – Aging
Network’s Volunteer
Collaborative, National
Association of Area
Agencies on Aging
20. The ROI of Volunteers
• Two simple ways …
• One more detailed way …
21. Contact us
• Marc Beebe, CAE, IEEE, marc.beebe@ieee.org
• Laura Brook, Financial Planning Association,
laurag@fpanet.org
• Peggy Hoffman, CAE, Mariner Management,
phoffman@marinermanagement.com
• Tom Hood, Maryland Association of CPAs, tom@macpa.org
• Tobi Johnson, Tobi Johnson & Associates,
tobi@tobijohnson.com
• Liz Messner, CAE, Society of Petroleum Engineers,
lmessner@spe.org
• Andy Steggles, Higher Logic, LLC, andy@higherlogic.com