3. My Social Media
Twitter
Picasa
• Taking notes everyone can see
• Narrating your work
• Sharing little discoveries
• Sharing pictures of my dogs
YouTube
• Sharing videos of my dogs
and other stuff
Blog
• Testing hypothesis
• Sharing knowledge
• Sharing detailed status updates
LinkedIn
• My on-line resume
• Broad work network
Delicious
Facebook
• The only bookmarks
• Family and friends
Google Docs
Other
• Shared creation of documents
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• Project specific collab sites
• Calendar and travel sharing
• ….
3
5. Question
Are you involved in, or do you influence
the creation of knowledge content?
A. Directly involved
B. Influence
C. Not involved
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6. Question
Do you have experience with any
of the following? Choose all that apply.
A. Social Networks:
e.g.:Facebook, LinkedIn,
B. Knowledge Exchange Networks
(on line document sharing, wiki, forums, etc)
C. Blogging or Microblogging: Wordpress, Blogger, Twitter,etc
D. Internal document management, shared drives, etc.
E. Other
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8. Social
Social media are part of a significant social
change globally, gov2.0, ehealth…
Shift from consumption of media to participation
in content creation
Emergence of new patterns of behavior?
• Cognitive surplus and the power of massive
communities
• The most connected society is now connecting
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9. The communications
environment has never been
more complex or dynamic.
Conversations are occurring
all over the place. You no
longer have control of your
message.
You can trade the perception
of control for real influence.
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http://www.theconversationprism.com
11. Collaboration
… a recursive process where two or more people or organizations work
together in an intersection of common goals — for example, an
intellectual endeavor that is creative in nature—by sharing knowledge,
learning and building consensus… Wikipedia
• Common goals
• Sharing knowledge
• Learning
• Building consensus
Mass Collaboration
100,000+
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Small Group Collaboration
< 25
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12. Idealized Health Care Ecosystem
HC
Provider
HC
Provider
HC
Provider
HC
Provider
Common goals?
Sharing knowledge?
Opportunities to learn?
Patient
Other
Patients
HC
Provider
Building consensus?
?
Public
Institutions
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Research & New
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Knowledge
13. What’s it really look like?
http://www.exchangeknowledge.ca/
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14. Question
With whom do you collaborate now?
A.
B.
C.
D.
E.
Other Institutions
HC Providers
Groups of patients
Industry
Colleagues
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16. A Collaborative Culture is:
A. Trusting
B. Common purpose
C. Open by default
D. Communicative
E. All of the above
You learned most of what you need to know in Kindergarten.
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17. ARS
How collaborative is your culture?
In your experience, which of these exist in your organization?
Shared Ownership
Empathy
Tolerance
A. Trusting
Respect
Mistakes are an opportunity to learn
Rigorous feedback & accountability
Narrate your work
Transparent
C. Open by Default
Why not share?
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Shared understanding & common goals
B. Common Purpose
Desire to innovate
Learning is purpose
Efficient implementation
Shared Commitment
Cooperation
D. Communicative
Listening
Focus on progress
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19. People and Beliefs
We MUST manage everything!
We Can’t manage anything.
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20. The big nasties
1. Illusion of control
2. FUD (fear, uncertainty and distrust)
3. Legislated fragmentation
4. Insert your nasty here
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21. Web 2.0 is a lighting rod for risk
Official Languages
Accessibility
Security
Privacy
Procurement
Common Look & Feel
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What about?
Intellectual property
Legal
Information Management
Values and Ethics
Access to Information
Communications
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22. Risk Management Summary
Follow principles that
will reduce risk:
• Be professional
• Be transparent
• Be accountable
•Be respectful
•Do no harm
•Respect policy
obligations
Risk
Issue/Risk
Policy
Breach of internal enterprise
or corporate policy (See policy
implications)
Revise internal policies
Open platforms may not
comply with Official
Languages Act, Privacy Act,
Human Rights Act
(Accessibility)
Use appropriate disclaimers and take
action to address platform weaknesses.
Fear of inappropriate
behaviour leading to Agency
embarrassment.
Ensure individuals authorized to use
Social Media on behalf of the Agency are
trained and understand the risks and legal
obligations.
Legal
Reputational
Mitigation/Approach
Apply appropriate use guidelines available.
(create if required)
Keep content objective, balanced,
informative and accurate. Post in both
languages, reply in language of query.
*Draft TBS External Use Guidelines, Feb 2010
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23. Your Federal license to innovate
“Innovation is about doing things
differently in ways that are more effective
and efficient. We need new ideas and ways
of doing things, greater flexibility, more
experimentation and better implementation.
Deputy heads will foster a culture of innovation, both in the way they manage their organizations
and in the way they serve and engage Canadians, through activities such as:
•
•
•
•
building strong employee and managers’ networks;
developing collaborative work environments;
further reducing the “Web of Rules”; and
experimenting with Web 2.0 technology, including GCPEDIA.”
Clerk of the Privy Council, Wayne Wouters, 2010-11 Public Service
Renewal Action Plan
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25. Risk Mitigation Strategy
1.
Review Social Media plans from Security, Information
Management, Privacy and Official Language
perspectives.
2.
Review/revise or create communication processes that
are fast and allow some autonomy
3.
Ensure that goals are well understood by all internal
participants
4.
Assign responsibility for social media scanning,
interventions, and evaluation
5.
Adapt social media guidelines for employee use
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26. The Five Habits of Highly
Effective Hives
1. Remind members of their shared interests and foster
mutual respect, so they work together productively.
2. Explore diverse solutions to the problem, to maximize
the group's likelihood of uncovering an excellent option.
3. Aggregate the group's knowledge with frank debate
4. Minimize the leader's influence on the group's thinking.
5. Balance interdependence (information sharing) and
independence (absence of peer pressure) among the
group's members.
http://blogs.hbr.org/cs/2010/11/the_five_habits_of_highly_effe.html
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27. Principles of Change
1. Ask permission and beg forgiveness
2. One conversation at a time
3. Assume good faith
4. Don’t take a no from someone that cant
give you a yes. Michele Weslander, Intellipedia
5. Be patient
6. Respect many points of view
7. Communicate openly
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28. Some Policy Resources
GCPEDIA (search Web 2.0 toolkit, policy, social media)
www.gcpedia.gc.ca (internal to GC)
University of Albany, Center for Technology in Government
Designing Social Media Policy for Government (PDF)
Social Media Sub Council
http://govsocmed.pbworks.com/w/page/15060420/FrontPage
Social Media Today
http://www.socialmediatoday.com/SMC/155843
Social Media Governance
http://socialmediagovernance.com/policies.php
The Policy Tool
http://policytool.net/
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31. Resources to explore
National Collaborating Centre
• Knowledge Management background paper
• PH Dialogue site
#w2p on twitter for Ottawa PS web 2.0 community
http://www.delicious.com/thomkz/PHAC
Clay Shirky
• Institutions vs collaboration video
• Here comes everybody book
Macrowikinomics: Rebooting the Economy
• Don Tapscott and Anthony Williams
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33. Discussion Questions
Who do you share common goals with?
What new ways to share knowledge
could you try?
Why should we collaborate?
When can you start learning?
How will you build consensus on the
critical issues? (what are the critical issues?)
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Editor's Notes
The first presentation will be 30 minutes on the Culture of Collaboration where I will draw upon my extensive research and experience with large scale collaboration (GCPEDIA), to share learning and help attendees understand the shifts in behavior and ethos that accompany Web 2.0 and Social Media. The intent is to help establish a positive foundation for continued improvements in Knowledge Sharing and to equip attendees with some tools to make change happen in their sphere of influence.
The rise of the civic/social entrepreneur
Image By Felix Burton (Flickr: Change) [CC-BY-2.0 (www.creativecommons.org/licenses/by/2.0)], via Wikimedia Commons
I want to preface this by saying we learned most of what we need in kindergarden.
http://healthit.hhs.gov/blog/faca/index.php/2009/11/19/aneesh-chopra-reflects-on-progress-to-date-what-is-to-come/#mu
November 2009Aneesh Chopra
HIT Standards Committee’s Implementation Workgroup is now closed for comment
Forces of light vs forces of suck
Doug vs CC
Beliefs
OSS is good
OSS is a way of life
COTS is what we should buy
OSS is crappy for real people
Types of people
Evangelists
Converts
Questioning masses
Fundamentalists
http://commons.wikimedia.org/wiki/File:Toolbox.jpg
Best practices
Examples and stories
Planning guides
Chaos is your friend
Power vacuums are great opportunities for change