Salt Lake Board of Realtors Tech Tradeshow2009

I’m on LinkedIn, Facebook and Twitter… Now What?
Presented at
Salt Lake Board of Realtors Technology Tradeshow
October 8-9, 2009

Now What?
LinkedIn – Business Face
Facebook – Private Face
Twitter – Public Face
Network

Marketing Plan
My Marketing Plan
My Marketing Plan
Are any of these words in your marketing plan?

Private
Limited Community Interaction
Multi Level Connections
Business Focus

Applications
InMail
Pro Accounts
Not a CRM

Keys to success:
Profile
Questions/Answers
Helping Your Network
Ask To Connect
Searching

Mostly Private
Friends and Family
Social Connections
Photos and Videos
Blogging

You can be yourself
Connect with
Long lost friends
Long lost family
College pals
Club Pals

Keys to success:
Applications
Pages = SEO
Life Stream

The 140 Character Phenomenom
Open
Continuous Public Stream
Every type of personality
Enormous amount of information

140 character message limit
Like screaming into the woods
Very powerful tool on many levels
Private messaging

Keys to success:
Multiple Accounts
Search Engine (search.twitter.com)
@’s
# tags

Now What?
Connect with people online/offline
Share, Share, and Share some more
Produce relevant content
Target your platform

Now What?
Client Applications
Web
Mobile (iPhone, Blackberry)

Now What?
Producing video
Producing Audio
Writing Blog Posts
Sharing Web Links

Now What?
Take the time to understand your online customers.
Plan
Post
Profit

Q and A
Thank you for your time
Thom Allen
Twitter, Facebook, LinkedIn
thom.allen@gmail.com
801-938-8390
http://bit.ly/20A8DW

0 comments