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  • 1. European Wine Bloggers Conference 2009 The future of the social wine brand
  • 2.
    • Objective 1:
      • To have all of you at
      • Vinix Unplugged want to participate in the European Wine Bloggers Conference
  • 3.
    • Objective 2:
      • To reach out to potential sponsors, partners and media outlets
  • 4.
    • Objective 3:
      • To spread the word - we are all ambassadors for, as well as influencers of, the Social Wine Brand
  • 5.
    • Objective 4:
      • To have you think that Rob McIntosh is one of the coolest “brands” in the world of wine online
  • 6.
    • EWBC 2009 - Why?
      • The idea grew out of the connections & frustrations of Facebook 2 years ago
  • 7.
    • What is the EWBC?
      • An opportunity for bloggers to meet face-to-face and overcome barriers to cooperation
    http: //winebloggersconference . org/europe/
  • 8.
    • The Social Wine Brand
      • The process of influence in wine through social media channels
  • 9.
    • Questions?