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Case study: Pitch your project
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Case study: Pitch your project


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Pitch your project: find out how thinkpublic have been connecting communities for better engagement. …

Pitch your project: find out how thinkpublic have been connecting communities for better engagement.

Also..If you would like a hard copies of this case study then let me know and i'll pop one in the post!

Published in: Design, Technology, Business

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  • 1. pitch your project connecting with communities for better engagement Closing the engagement gap between public sector institutions and the local communities they serve is a top priority for public services. By using a familiar format from popular television, thinkpublic are helping The NHS and councils circumvent bureaucratic barriers and jumpstart meaningful, productive conversations. Read on to find out more... social innovation and design
  • 2. Engaging with local communities is a top priority for government at every level. But the gap between institutional public service providers and the volunteer groups that often best represent local people is a difficult one to bridge. Working in collaboration with the Department of Health and national volunteering charity TimeBank, Pitch Your PITCH YOUR PROJECT Project is thinkpublic’s answer to closing that gap. Pitch Your Project borrows the format of the BBC’s Dragons’ Den and was initially set up to connect NHS Foundation Trusts with people who are running projects that make a contribution to the health of their community, and to get them talking to each other. Since 2007, thinkpublic have been staging Pitch Your Project days at hospitals around the country, reaching out to local volunteer groups and inviting them to present their ideas to a panel of four “Dragons”: a social entrepreneur, a designer, a hospital Chief Executive and a member of the local media. The volunteers have ten minutes to pitch to the Each of the schemes Dragons. In return they receive advice on how [seen] today has to communicate what they are doing to public targeted perhaps a sector stakeholders and how to make their group of folks that resources go further. The volunteers also get we wouldn’t have a chance to win a £2,000 prize to put towards engaged with... After developing their group. Afterwards, in the Pitch today I can go and Your Project Green Room, the volunteers are have conversations given time with design and communications with those groups and specialists from thinkpublic to develop some of build that contact. Andrea Green, Director the Dragons’ suggestions. of Foundation Trust Development, University Hospital of North Staffordshire
  • 3. Pitch Your Project works because the Dragons’ Den format breaks down barriers – as one of the BBC’s most popular shows, it is as familiar to NHS bigwigs as it is to weekend football coaches. It circumvents bureaucracy and jumpstarts meaningful, productive communication across the institution-grassroots gap. Both sides benefit: volunteers gain advice and resources, and public service managers gain valuable and long-lasting connections with their local community. Pitch Your Project winners include a breastfeeding peer support group in Northumbria, a network of wrestling clubs set up for young people in deprived areas of Manchester, and a scheme in Northamptonshire that helps elderly people take a holiday in their own home. Today’s been a fantastic day... it’s really given us a taster of the sort of voluntary groups that are out there and the way in which we could help them as well as them helping us. Christine Allen, Director of Planning and Development, Northampton Foundation Trust
  • 4. find out more: To find out how thinkpublic can help design innovative ways to connect with your community, contact: thinkpublic 5 Calvert Avenue London E2 7JP +44 (0) 207 033 9978