<ul><li>Advertising Federation </li></ul><ul><li>7.25.2008 </li></ul><ul><li>Jose Castillo  </li></ul><ul><li>http://think...
 
Pre-Coffee Jose
Normal Jose
Badges?! We dont need no stinkin badges!
thinkjose.com  GoTrybe.com  geeksouth.com streamingmedia.com
Consumers > Corporations The power of online conversations. The power of online conversations.
<ul><li>Why should we care? </li></ul><ul><li>How are people using conversations? </li></ul><ul><li>What can I do? Right n...
 
 
“ I would rather have 1 million friends than $10 million dollars.” Gary Vaynerchuk
 
 
 
 
Shoes
What can I do? Right now!
Listen-  Find the conversations. google, twitter, facebook, customer service reps, emails, letters, technorati, friends, e...
Learn- Educate yourself on the latest trends, tools, etc. find a geek, take a class, jump right in, ask questions, watch k...
Empower- Give someone the ability to carry on REAL conversations with your customers.  CEO or intern, use online tools, bu...
(rinse & repeat) The internet never sleeps! Listen - Learn - Empower
?
 
keep the conversation going... thinkjose.com  [email_address] twitter.com/thinkjose  flickr.com/thinkjose 423.943.5262 THA...
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AdFederation-Consumers-Corporations

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How Consumers are using online tools to beat Corporations

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  • AdFederation-Consumers-Corporations

    1. 1. <ul><li>Advertising Federation </li></ul><ul><li>7.25.2008 </li></ul><ul><li>Jose Castillo </li></ul><ul><li>http://thinkjose.com </li></ul>
    2. 3. Pre-Coffee Jose
    3. 4. Normal Jose
    4. 5. Badges?! We dont need no stinkin badges!
    5. 6. thinkjose.com GoTrybe.com geeksouth.com streamingmedia.com
    6. 7. Consumers > Corporations The power of online conversations. The power of online conversations.
    7. 8. <ul><li>Why should we care? </li></ul><ul><li>How are people using conversations? </li></ul><ul><li>What can I do? Right now! </li></ul>
    8. 11. “ I would rather have 1 million friends than $10 million dollars.” Gary Vaynerchuk
    9. 16. Shoes
    10. 17. What can I do? Right now!
    11. 18. Listen- Find the conversations. google, twitter, facebook, customer service reps, emails, letters, technorati, friends, enemies, etc.
    12. 19. Learn- Educate yourself on the latest trends, tools, etc. find a geek, take a class, jump right in, ask questions, watch kids, read a book, with a team, etc.
    13. 20. Empower- Give someone the ability to carry on REAL conversations with your customers. CEO or intern, use online tools, build relationships, listen and respond to complaints and praise, etc.
    14. 21. (rinse & repeat) The internet never sleeps! Listen - Learn - Empower
    15. 22. ?
    16. 24. keep the conversation going... thinkjose.com [email_address] twitter.com/thinkjose flickr.com/thinkjose 423.943.5262 THANK YOU and Keep it Spicy!
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