University & Web 2.0 How social media can help teachers & learners

What do you think when you hear “Web 2.0”? (Brainstorming)

What are your expectations today?

What to expect today Brainstorming: What is Web 2.0? (15 min) What is Web 2.0 / Social Media? Examples in higher education (30 min) Why social media? Goals, risks and gains (15 min) [BREAK 15 min] Practice Session (45 min) Mash it up! (15 min) [BREAK 15 min] Group discussion: Experiences? (30 min) Brainstorming: Web 2.0 in your classroom? (30 min) Questions & Answers (15 min) Back to 1: What do you think of Web 2.0 now? (15 min)

Brainstorming: What is Web 2.0? (15 min)

What is Web 2.0 / Social Media? Examples in higher education (30 min)

Why social media? Goals, risks and gains (15 min) [BREAK 15 min]

Practice Session (45 min)

Mash it up! (15 min) [BREAK 15 min]

Group discussion: Experiences? (30 min)

Brainstorming: Web 2.0 in your classroom? (30 min)

Questions & Answers (15 min)

Back to 1: What do you think of Web 2.0 now? (15 min)

What is Web 2.0 ? (Video: Tim O’Reilly) Three key characteristics: the web as a platform harness collective intelligence user-generated content

(Video: Tim O’Reilly)

Three key characteristics:

the web as a platform

harness collective intelligence

user-generated content

What is Web 2.0 ? Also known as: social media social software blogs ‘ This stuff for computer freaks’

Also known as:

social media

social software

blogs

‘ This stuff for computer freaks’

What makes a service "social" ? collaboration community sharing openness

collaboration

community

sharing

openness

What’s in it for us? Some examples. A few examples to get us started: Wikis / Blogs / Flickr / YouTube / Facebook / Twitter Plus: Some use cases in higher education

Wikis knowledge transfer easy collaborative + - time-consuming

Wiki (facts, collaboration)

Wiki: Social Media Classroom By Howard Rheingold (UC Berkeley, Stanford University): “ The Social Media Virtual Classroom will develop an online community for teachers and students to collaborate and contribute ideas for teaching and learning about the psychological, interpersonal, and social issues related to participatory media.“

Google Docs knowledge transfer easy collaborative wiki-like, but strong privacy controls walled garden (kind of) proprietary hosted in the cloud (data security?) + -

Google Docs (documents)

Blogs great archive ‘link love’: Google loves it foster dialog great exposure comments! comment might need moderation smaller groups of authors + -

Blog / Weblog (text/links)

Flickr (photos) knowledge transfer easy collaborative easily shared photo library self-organizing (tagged) archive time-consuming limited usefulness + -

Flickr (photos)

YouTube simple video-based hosted (no bandwidth costs) ‘sleazy neighbors’ video is time & labor-intensive copyright / intellectual property + -

YouTube (videos)

Facebook privacy controls real people strong academic community (FB was founded for Ivy League students) distraction walled garden + -

Facebook (real people)

Twitter powerful networking tool very simple produces RSS feed ("hackable") great exposure privacy issues requires a certain culture white noise + -

Twitter (really short messages)

Twitter in Education Use cases include: communications tool for collaborating researchers to get students to focus in a concise way on a topic for conference attendees to discuss topics in a concise manner strengthens a community feeling tracking topics (by keyword) instant, informal feedback classroom ‚back channel‘ immediate communication with students while not in classroom

Use cases include:

communications tool for collaborating researchers

to get students to focus in a concise way on a topic

for conference attendees to discuss topics in a concise manner

strengthens a community feeling

tracking topics (by keyword)

instant, informal feedback

classroom ‚back channel‘

immediate communication with students while not in classroom

Twitter (really short messages) Video: Twitter in plain English (http://www.commoncraft.com/Twitter)

and: RSS (to make it all talk) RSS pushes information. To your users & students. Example: Podcasts

RSS: Podcasts

RSS (to make it all talk) RSS also pushes information from one service to another. And another. And another.  Mashups

Mashups Mix information from two or more sources and you get a mashup: Flexible, customizable, basis for an information ecosystem.

Mashups: Google Maps + X Example: Twittervision Google Maps + Twitter = Real Time Monitoring (enabled by RSS feeds)

Do we really need this? Judge for yourself. (I’d say: Yes!)

Goals, risks & gains What can we expect from Web 2.0?

Goals transparency dialog community media competency collaboration and…

transparency

dialog

community

media competency

collaboration

and…

Goals … to prepare your students for their future work environment (Benkler 2006 on peer production): “ (…) radically decentralized, collaborative, and nonproprietary; based on sharing resources and outputs among widely distributed, loosely connected individuals (…)”

Risks Perceived risks: loss of authority high expectations “ who wants to read all that stuff?”

Perceived risks:

loss of authority

high expectations

“ who wants to read all that stuff?”

Risks Realistic risks: information overload privacy! losing the audience / creating a zombie liabilities costs: time-consuming!

Realistic risks:

information overload

privacy!

losing the audience / creating a zombie

liabilities

costs: time-consuming!

Issues social media are unordered & messy tech problems, unstable software adaption speed: how to keep up? constant partial attention vs. back channel: ‘are you listening?’

social media are unordered & messy

tech problems, unstable software

adaption speed: how to keep up?

constant partial attention vs. back channel: ‘are you listening?’

Gains constructive dialog engaging! transparency word-of-mouth style promotion direct feedback more efficient online collaboration & teamwork

constructive dialog

engaging!

transparency

word-of-mouth style promotion

direct feedback

more efficient online

collaboration & teamwork

Why should we do any of this? Common (but bad) reasons: it’s hip & cool ‘ everybody else does it’ someone tells you to

Common (but bad) reasons:

it’s hip & cool

‘ everybody else does it’

someone tells you to

Why should we do any of this? Better reasons: communicate more effectively & efficiently foster knowledge transfer & learning increase inter-disciplinary exchange teach students how to work collaboratively learn now for future developments

Better reasons:

communicate more effectively & efficiently

foster knowledge transfer & learning

increase inter-disciplinary exchange

teach students how to work collaboratively

learn now for future developments

What is needed? steady commitment a culture of sharing and openness involve the students (and trust them) lose control (micro-management & social media don't mix)

steady commitment

a culture of sharing and openness

involve the students (and trust them)

lose control (micro-management & social media don't mix)

Break (10 mins)

Tools (Practice Session) Groups: Blog: Write posts & comment, link to relevant blogs http://uocsocialmedia.blogspot.com/ Twitter.com: Find education Twitterers and follow them Wikipedia: Fix Wikipedia UOC entry Facebook: Start a UOC Social Media group Flickr: Take pictures of participants, upload & tag them http://www.flickr.com/photos/uocsocial/

Groups:

Blog: Write posts & comment, link to relevant blogs http://uocsocialmedia.blogspot.com/

Twitter.com: Find education Twitterers and follow them

Wikipedia: Fix Wikipedia UOC entry

Facebook: Start a UOC Social Media group

Flickr: Take pictures of participants, upload & tag them http://www.flickr.com/photos/uocsocial/

Now let’s mash it all up… … to see how RSS works in action.

Break (10 mins)

Experiences (please share your impressions!)

How could we use this to improve your classroom experience? New ideas?

Questions?

Die we meet your expectations today?

References Social Media Classroom, Howard Rheingold: https://socialmediaclassroom.pbwiki.com Twitter in Education: http://web20teach.blogspot.com/2007/08/twitter-tweets-for-higher-education.html Twitter in the Classroom: http://chronicle.com/wiredcampus/article/2699/a-professors-tips-for-using-twitter-in-the-classroom Tim O'Reilly: Was ist Web 2.0? [Video]: http://blogpiloten.de/wie-sag-ichs-meinen-eltern/was-ist-web-20/ Tim O'Reilly: What is Web 2.0?: http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html

Social Media Classroom, Howard Rheingold: https://socialmediaclassroom.pbwiki.com

Twitter in Education: http://web20teach.blogspot.com/2007/08/twitter-tweets-for-higher-education.html

Twitter in the Classroom: http://chronicle.com/wiredcampus/article/2699/a-professors-tips-for-using-twitter-in-the-classroom

Tim O'Reilly: Was ist Web 2.0? [Video]: http://blogpiloten.de/wie-sag-ichs-meinen-eltern/was-ist-web-20/

Tim O'Reilly: What is Web 2.0?: http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html

License Licensed under Creative Commons Attribution-Noncommercial-Share Alike (http://creativecommons.org/licenses/by-nc-sa/3.0/)

Thank you! Questions & feedback? My email: [email_address] My blog: www.thewavingcat.com Resources: http://uocsocialmedia.pbwiki.com/