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How do you recover from a PR blunder of epic proportions while everyone is watching? Nonprofit organizations rely on their reputations to maintain strong relationships with donors, supporters and allies. A few wrong actions or words can change all of that in the blink of a “click” and put your organization in jeopardy.
At NYC Social Media Week 2013, Vanessa Wakeman, CEO of The Wakeman Agency explored 5 major PR blunders that played out in traditional news outlets and social media in 2012.