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Role of Media
 

Role of Media

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சமூகத்தில் ஊடகங்களின் பங்கு

சமூகத்தில் ஊடகங்களின் பங்கு

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    Role of Media Role of Media Presentation Transcript

    • ROLE OF MEDIA
    • Importance of media
      • Media is the most popular tool of communication
      • The word global village has been given to the world just because of media.
      • Importance of media in nation building cannot be neglected.
    • Importance of media
      • Media is very integral part of our lives therefore they generate popular interest and debate about any social problem.
    • Advantages of media
      • Helps in getting awareness about the world.
      • Helps in bringing the world together.
      • Cheap way of communication.
      • People know what is wrong and right.
      • Helps in research and analysis.
      • Entertain people.
      • Advertisement has been made very easy.
    • DISADVANTAGES ?
    • Just….
    • Impact of media in society
      • The media,known as the fourth pillar of democracy has a huge impact on society.
      • There are both positive and negative impacts media has on society.
      • Some are media effects are changes in:
      • .knowledge
      • .Attitude
      • .behaviour
    • Role of Media in Society
      • Flow of information
      • Interpreter of information
      • Watchdog function
    •  
    • Duty and Responsibility of Media
      • It should be truthful,fair and objective
      • It should follow agreed codes of ethics and professional conducts.
      • It should represent the public and should speak for them
    • Powerful strength of media
      • Ability to bring the change both on a social and government level is the most powerful strength of media in any society,
    • Our responsibility
      • We should seriously think about the revolutionary changes in the media and work for the improvement and better future of this sector.
    •  
    •  
    • ComeTomorrow No…Don’t worry..