Social Media Breakfast: Strategies

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This was a short presentation I did for the Social Media Breakfasts up here in Maine. Focused on the importance of having a strategy before committing to social media.

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Social Media Breakfast: Strategies

  1. 1. FLYTE SCHOOL Social Media Breakfast: Strategies Rich Brooks flyte new media http://www.flyte.biz http://www.flyteblog.com http://flickr.com/photos/booleansplit http://twitter.com/therichbrooks http://flickr.com/photos/wili
  2. 2. SOCIAL MEDIA
  3. 3. HOLISTIC WEB MARKETING • Attraction • Retention • Conversion • Measurement http://www.flickr.com/photos/myklroventine/
  4. 4. EFFECTIVE SOCIAL MEDIA • What are your goals for 2010? • What strategies will get you there? • What tactics will you need to use? • Execution... • Measurement...
  5. 5. GO WHERE YOUR PROSPECTS ARE
  6. 6. SOCIAL NETWORKS BY GENDER
  7. 7. NEARBYTWEETS.COM
  8. 8. SEARCH.TWITTER.COM
  9. 9. FACEBOOK ADS
  10. 10. EDUCATE/ESTABLISH CREDIBILITY
  11. 11. EDUCATE/ESTABLISH CREDIBILITY
  12. 12. MARKETING EVENTS
  13. 13. HOW TO BUILD AN AUDIENCE • Complete your profile • Upload your contacts • Build organically • Provide value http://www.flickr.com/photos/sharif/
  14. 14. THANK YOU Rich Brooks flyte new media 136 Commercial St., Ste 201 Portland, ME 04101 http://www.flyte.biz http://www.flyteblog.com http://twitter.com/therichbrooks

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