0
MediaInformation2013
© Copyright The Register 1998–2013The Register isheadquartered in London,Hong Kong and our teamof award-winning writers- g...
© Copyright The Register 1998–2013United Kingdom1,801,566United States2,928,251Canada409,160Australia235,666Germany138,714...
© Copyright The Register 1998–2013The Register readers are ITprofessionals - software engineers,managers, CEOs, CFOs andRe...
© Copyright The Register 1998–20132,520,456Readers in SMBs2,271,341Readers in Mid Sized Companies2,542,437Readers in Large...
© Copyright The Register 1998–201389% maleAvg 36 years of age5.5 million educated toBachelor Degree or higher2.2 million e...
© Copyright The Register 1998–20132013InvestmentsSystems hardware3,868,607Development lifecycle tools1,194,286Business app...
© Copyright The Register 1998–2013SolutionsEngagementLive Events(Digital andPhysical)Multi-platformThe Register has a port...
© Copyright The Register 1998–2013Leaderboard728/90Welcome Ad640 x 480Newsletter Banner468 x 60MPU300/250Double MPU300/600...
© Copyright The Register 1998–2013DemandGenerationsegmentation opportunities, Thethe door to a portfolio of solutionsThe R...
© Copyright The Register 1998–2013EngagementVideosInterviewsFeaturesCase StudiesPollsResearchInfographicsLive chatGuidesAn...
© Copyright The Register 1998–2013CaseStudiesLeaderImpressionsClicks 32Click-throughLeaderImpressionsClicks 36Click-throug...
© Copyright The Register 1998–20136FeaturesArticle imps 44,623Comments 74TweetsFB LikesDemandGeneration6003videosVideo vie...
© Copyright The Register 1998–2013for their outstandingfor their initiatives
© Copyright The Register 1998–2013StandardRun of site Behavioural Section ChannelBusiness Consumer Business Consumer Busin...
© Copyright The Register 1998–20130203 189 4631sales@theregister.com
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The Register Media Pack - 2013

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Transcript of "The Register Media Pack - 2013"

  1. 1. MediaInformation2013
  2. 2. © Copyright The Register 1998–2013The Register isheadquartered in London,Hong Kong and our teamof award-winning writers- giving readers theWhen we are not informingreaders, The Register isentertaining them withthe highest paper planeThe Register is a pioneer ofindependent and insightfulKnown for our fearlessThe Register is a must-readsite for IT professionals,who form one of the most
  3. 3. © Copyright The Register 1998–2013United Kingdom1,801,566United States2,928,251Canada409,160Australia235,666Germany138,714India220,711EMEA 2,686,687North America 3,337,411Asia Pac 518,495BRIC 386,433This shows some of the regions
  4. 4. © Copyright The Register 1998–2013The Register readers are ITprofessionals - software engineers,managers, CEOs, CFOs andReaders479,912Banking and Investment1,230,920Hi-tech industries179,509Energy220,540Engineering101,884Defence232,263Healthcare457,199Telecommunications83,763Biotechnology130,419Retail248,382Media390,524Professional Services429,357Local and Central GovernmentHundreds of thousands of readersthe engine room of the world that
  5. 5. © Copyright The Register 1998–20132,520,456Readers in SMBs2,271,341Readers in Mid Sized Companies2,542,437Readers in Large Enterprises132,0001-man IT Departments594,945Operations specialists139,944Networkingspecialists208,990CXO1,535,720DecisionMakers1,258,030Architects andSystem Designers327,513SupportSpecialists578,826Developers827,277Multi-disciplined ITProfessionals376,603Senior BusinessManagers327,513Support Specialists
  6. 6. © Copyright The Register 1998–201389% maleAvg 36 years of age5.5 million educated toBachelor Degree or higher2.2 million earn inexcess of $100,00088% share their experienceswith technology41% advise more than 10 peopleon technology each month63% spend more than $1,500on personal tech in 20133.2 millionhave children
  7. 7. © Copyright The Register 1998–20132013InvestmentsSystems hardware3,868,607Development lifecycle tools1,194,286Business application software packages1,751,131Mobile solutions2,102,8221,758,458Data centre infrastructure1,831,727IT Security solutions2,198,072Management tools1,919,650Platform software3,084,628investments in the following areas for 2013
  8. 8. © Copyright The Register 1998–2013SolutionsEngagementLive Events(Digital andPhysical)Multi-platformThe Register has a portfolio of award winning solutionsDemand Generation
  9. 9. © Copyright The Register 1998–2013Leaderboard728/90Welcome Ad640 x 480Newsletter Banner468 x 60MPU300/250Double MPU300/600Super Leader970/90Interactive Filmstrip300/600Mobile Banner320/50Mobile Overlay320/200Button300/100Billboard970/250
  10. 10. © Copyright The Register 1998–2013DemandGenerationsegmentation opportunities, Thethe door to a portfolio of solutionsThe Register ensures that, whether
  11. 11. © Copyright The Register 1998–2013EngagementVideosInterviewsFeaturesCase StudiesPollsResearchInfographicsLive chatGuidesAnimationsExpert ClinicWebcastsCustom ContentExpert PanelThe Register is the award winningsolutions provider for organisationsmultiple platforms, treatments andTrendsHow does the IT Prosee the emergingtrends?To identify how IT Prosidentify the trendsunderway and wherethey have come fromHow do IT Prostrends?The common scenarioswhere these trendscollideSolutionsHow do IT Prosrespond to thosetrends?Deliver practical adviceand take away guidesto help IT Pros contendtrends
  12. 12. © Copyright The Register 1998–2013CaseStudiesLeaderImpressionsClicks 32Click-throughLeaderImpressionsClicks 36Click-throughMPUImpressions 62,715ClicksClick-throughMPUImpressionsClicksClick-throughImpressionsClicks 431Click-throughImpressionsClicks 614Click-throughSponsorshipCreative Impressions Clicks CTRSponsored Articles (x3) Skin 14,189 168 1.18%Sponsored Articles (x3) Leader 14,578 21 0.14%Sponsored Articles (x3) MPU 14,578 14 0.10%Total 43,345 203 1.36%
  13. 13. © Copyright The Register 1998–20136FeaturesArticle imps 44,623Comments 74TweetsFB LikesDemandGeneration6003videosVideo viewsDownloads3LiveChatsLive Viewers 1,472On DemandQuestions 222Tweets 135FB Likes 110Live Viewers 442On Demand 2,402Questions 22CaseStudies Engagementprogram
  14. 14. © Copyright The Register 1998–2013for their outstandingfor their initiatives
  15. 15. © Copyright The Register 1998–2013StandardRun of site Behavioural Section ChannelBusiness Consumer Business Consumer Business Consumer Business ConsumerMPU £28 CPM £18 CPM £49 CPM £30 CPM £62 CPM £39 CPM £75 CPM £48 CPMLeader £28 CPM £18 CPM £49 CPM £30 CPM £62 CPM £39 CPM £75 CPM £48 CPMHigh ImpactRun of site Behavioural Section ChannelBusiness Consumer Business Consumer Business Consumer Business ConsumerSuperleader £42 CPM £29 CPM £66 CPM £46 CPM £84 CPM £59 CPM £102 CPM £71 CPM£65 CPM £40 CPM £115 CPM £57 CPM £125 CPM £64 CPM £150 CPM £75 CPM£65 CPM £40 CPM £115 CPM £57 CPM £125 CPM £64 CPM £150 CPM £75 CPM£75 CPM £50 CPM £125 CPM £67 CPM £135 CPM £74 CPM £160CPM £85 CPMFilmstrip £75 CPM £50 CPM £125 CPM £67 CPM £135 CPM £74 CPM £160CPM £85 CPMSponsorship Business Consumer£75 CPM £55 CPM£120 CPM £75 CPM£140 CPM £95 CPMMobile Business Consumer£50 CPM £25 CPM£70 CPM £45 CPMFor information on our engagement solutions please contact us at sales@theregister.co.uk
  16. 16. © Copyright The Register 1998–20130203 189 4631sales@theregister.com
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